Full-Time

Paid Social Principal

Updated on 8/20/2026

PMG

PMG

11-50 employees

Low-code BPM platform for enterprise automation

No salary listed

Dallas, TX, USA

In Person

Bachelor's

Category
Growth & Marketing (1)
Required Skills
Forecasting
SQL
Tableau
REST APIs
Data Analysis
Excel/Numbers/Sheets
Google Analytics

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Requirements
  • At least 8 years of experience in paid social strategy, digital media, or a related area, with a bachelor's degree or equivalent experience.
  • Expert-level knowledge of paid social ecosystems, including Meta, TikTok, LinkedIn, Pinterest, Snap, Reddit, and emerging platforms.
  • Demonstrated success managing sophisticated, multi-million-dollar paid social programs across awareness, consideration, and performance objectives.
  • Ability to transform broad, complex, or loosely defined business challenges into clear strategies, actionable plans, and measurable outcomes.
  • Deep understanding of attribution, measurement, incrementality testing, marketing mix modeling partnerships, Conversions API, clean rooms, and privacy-first marketing.
  • Advanced expertise with automation, artificial intelligence-powered campaign solutions, application programming interfaces, scripts, and workflow optimization.
  • Strong analytical skills using SQL, Excel, Google Analytics, Tableau, or similar tools to generate actionable business insights.
  • Experience partnering with Product, Engineering, Analytics, Integrated Media, and Client Strategy teams to solve complex business challenges.
  • Ability to influence stakeholders without direct authority and drive adoption of new strategies across teams.
  • Demonstrated history of mentoring senior practitioners and elevating organizational technical capabilities.
  • Strong executive communication skills and the ability to translate technical concepts into business outcomes.
Responsibilities
  • Serve as the technical and strategic authority for paid social across enterprise client portfolios and internal teams.
  • Develop full-funnel paid social strategies aligned with broader marketing objectives to drive measurable business growth.
  • Lead complex cross-platform initiatives across Meta, TikTok, Pinterest, LinkedIn, Snap, Reddit, and emerging platforms.
  • Design advanced testing roadmaps covering incrementality studies, lift tests, attribution methodologies, creative experimentation, and artificial intelligence-enabled optimization strategies.
  • Partner with Analytics, Marketing Science, Creative, Product, Integrated Media, and Client Strategy teams to deliver integrated media solutions.
  • Shape paid social best practices by creating scalable frameworks, documentation, and training for the broader organization.
  • Drive adoption and evolution of the proprietary Alli technology by providing product feedback, identifying automation opportunities, and championing new capabilities.
  • Evaluate emerging platform features, artificial intelligence products, privacy changes, and measurement solutions for applicability across client portfolios.
  • Build executive-level relationships with platform partners and represent the company during beta programs, strategic initiatives, and product feedback sessions.
  • Provide strategic consultation on forecasting, media planning, measurement frameworks, and investment recommendations for enterprise clients.
  • Mentor senior team members through technical coaching, thought leadership, and cross-functional collaboration without direct people-management responsibilities.
  • Lead complex client presentations and executive business reviews, communicating sophisticated strategies clearly and actionably.
Desired Qualifications
  • Curiosity and passion for innovation, with a commitment to continually advancing the paid social discipline.

PMG.net provides a low-code platform called the PMG Platform that helps large companies automate and coordinate their business processes. The platform lets users build and deploy custom applications, automate manual tasks, and connect different software systems without heavy coding. It mainly serves enterprise clients in areas like HR, IT, and finance, and uses a SaaS model where customers pay recurring fees for access, support, and updates. PMG.net differentiates itself by focusing on BPM and workflow orchestration through a low-code medium, enabling rapid digital transformation and integration across disparate systems. The company’s goal is to help enterprises streamline complex workflows, reduce manual work, and improve operational efficiency through easy-to-use, scalable software.

Company Size

11-50

Company Stage

N/A

Total Funding

N/A

Headquarters

Atlanta, Georgia

Founded

1996

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Simplify Jobs

Simplify's Take

What believers are saying

  • Optio Solutions chose Case Central on 2026-07-15 for dispute management.
  • PMG.net claims up to 40% efficiency gains through bi-directional integrations and automation.
  • Updated 2026-06-02 Case Central positioning broadens use cases into investigations and security breaches.

What critics are saying

  • Sales depend on niche compliance workflows; larger rivals can bundle broader platforms faster.
  • No funding, scale, or headcount disclosures signal limited resources versus well-capitalized competitors.
  • A single platform failure or FCA enforcement issue would damage trust and renewal rates.

What makes PMG unique

  • Case Central centralizes FCRA disputes with automated e-OSCAR integrations and audit trails.
  • PMG.net has 25 years in workflow automation and configurable low-code orchestration.
  • File Storage administrative controls deepen platform governance for regulated enterprise workflows.

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Benefits

Professional Development Budget

Unlimited Paid Time Off

Parental Leave

401(k) Company Match

Fertility Treatment Support

Pet Insurance

Lifestyle Spending Accounts

Performance Bonus

Volunteering Opportunities

Company News

AccountsRecovery.net
Jul 16th, 2026
Optio Solutions selects Case Central to power its dispute management operations.

Optio Solutions selects Case Central to power its dispute management operations. PMG.net, Inc., a leader in workflow automation for over 25 years, today announced that Optio Solutions, a nationwide accounts receivable management and debt collection company, has selected Case Central as its dispute management platform of choice. The partnership will support Optio's efforts to resolve consumer disputes faster, strengthen regulatory compliance, and improve the overall experience for consumers and Optio's employees. Founded in 2007, Optio Solutions provides its clients fixed-fee pre-collection services as well as contingency-based recovery for aged receivables. Earlier this year, Optio began a market search for a proven dispute management solution that could centralize case handling, reduce resolution times, and improve auditability. Case Central, PMG's purpose-built credit dispute management system, replaces fragmented manual processes with a single platform built for regulatory recordkeeping and reporting requirements. Its centralized access to dispute data and files, along with automated logging and tracking of dispute review and investigation activity, gives Optio's compliance and leadership teams greater visibility into case status and performance. This reinforces Optio's commitment to timely, consistent communication with consumers throughout the dispute process. "As consumer dispute trends and compliance expectations continue to evolve, we needed a platform built specifically for how our team works. Case Central gives us the visibility and control we need to resolve disputes quickly and consistently, while providing consumers a better experience," said Chris Schumacher, President & CEO, Optio Solutions. The move reflects a broader trend among accounts receivable management companies to modernize dispute handling in response to heightened dispute volumes and regulatory attention from agencies such as the Consumer Financial Protection Bureau (CFPB) and state attorneys general, as well as rising consumer expectations for transparency and responsiveness. "Optio has built its reputation on handling consumer disputes fairly and efficiently, and we're proud to support that work. We built Case Central to give collections teams a single source of truth for every case, and we look forward to a long partnership with Optio," said Joe LeCompte, Principal & CEO, PMG. About Optio Solutions Optio Solutions, LLC is a nationwide, full-service collection agency founded in 2007 and based in Petaluma, California. Optio (also doing business as Qualia Collection Services) offers customizable pre-collection and collection services, including fixed-fee early-stage recovery and contingency-based collection of aged receivables. About PMG.net, Inc. PMG.net, Inc. ("PMG"), a leader in workflow automation for over 25 years, developed Case Central to help data furnishers improve their dispute operations. Case Central, a secure SaaS application, supports FCRA compliance and investigation consistency through configurable process checklists, built-in activity tracking, and one-click case summary reports. Customers also see up to 40% efficiency gains from bi-directional e-OSCAR(R) and system-of-record integrations, support for both direct and indirect disputes, and automation features such as recommended responses and auto-resolution.

PMG
Mar 1st, 2022
PMG.net launches File Storage administrative capability

PMG.net has added a new File Storage administrative capability to allow admin s to change where files processed via a form, app page, or workflow file variable are stored.

PMG
Oct 5th, 2021
PMG.net, Inc. launches PMG Ambassador program

PMG.net, Inc. is excited to announce the PMG Ambassador program!