O

Okta

Secures digital identities for people and software

ISV Ecosystem Growth Manager

Growth MarketingConfirmed live in the last 24 hours
Full-time

About the Job

Requirements

  • At least 4 years of experience in growth marketing, partner marketing, developer marketing, business operations, or product marketing within an enterprise B2B SaaS or platform company.
  • A proven track record of building, tracking, and optimizing growth campaigns or conversion funnels using data-driven methodologies.
  • Ability to translate technical software concepts into compelling business arguments for audiences ranging from software engineers to executive decision-makers.
  • Deep understanding of SaaS business models, platform dynamics, and the software development lifecycle.
  • A track record of driving alignment across Product, Developer Success, Corporate Development, and Marketing teams.
  • Proficiency in marketing automation platforms such as Marketo, HubSpot, or Pardot, and their integration with CRMs such as Salesforce.

Responsibilities

  • Design and execute multi-channel growth programs targeting product, engineering, and partnerships leaders to drive adoption of identity standards and pipeline into the Okta Integration Network.
  • Build automated lifecycle sequences and run continuous experimentation across the ISV journey to eliminate friction, improve completion rates, and prove return on investment.
  • Work with Product Marketing and Partnerships teams to build automated go-to-market toolkits that help newly integrated ISVs announce integrations and accelerate adoption.
  • Establish, track, and optimize the SaaS ISV acquisition funnel and ecosystem growth key performance indicators, including pipeline velocity, conversion rates, and time-to-publish.
  • Collaborate with IT, Marketing Operations, and Digital teams to design and build scalable ISV marketing systems, using artificial intelligence and marketing automation to streamline workflows and grow programs.
  • Develop and execute strategies to identify, source, and enrich target contacts at ISV organizations, using data tools to build high-quality prospect lists for outreach and engagement.
  • Bring sophisticated methodologies, frameworks, and best practices to design, establish, and evolve marketing motions within the ecosystem.

Desired Qualifications

  • Experience designing and running A/B tests or multivariate experiments to optimize funnel conversion and engagement.
  • Experience using analytics and visualization tools such as Tableau or Looker to extract actionable insights from raw data and influence strategy.
  • Hands-on experience using artificial intelligence tools to automate content personalization, streamline workflows, or enhance predictive modeling in a marketing context.
  • Familiarity with developer-facing ecosystems, app marketplaces, or partnership-driven growth models.
  • Experience using enrichment platforms such as Clearbit, ZoomInfo, or Clay to identify and qualify key decision-makers within target accounts.

About the Company

Okta

Secures digital identities for people and software

Okta builds cloud identity software that controls how employees, customers, and automated systems access applications and company resources. Its single sign-on product lets people use one login across their work tools, while passwordless sign-in and additional identity checks protect accounts from stolen credentials. Administrators use its directory, access policies, and lifecycle tools to grant permissions when someone joins an organization and remove them when they leave. Organizations pay subscriptions based on the products they use and the identities they manage, with support included. Okta was founded in 2009 and is headquartered in San Francisco, California, United States.

Company size
5,001-10,000
Company stage
IPO
Headquarters
San Francisco, CA
Founded
2009

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