Insight Analyst
NielsenIQ
Insight Analyst
NielsenIQ
Global provider of consumer purchasing data
Major Accountabilities are:
• Responsible for EC and offline data analysis and insight generation by integrating multiple data sources (e.g. online & offline, FS & FR), identifying key business opportunities, risks and growth drivers.
• Develop regular performance reviews and deep-dive analyses across category, brand, channel and competitor performance, translating data into actionable recommendations for business teams.
• Deliver high-quality reports and compelling insight storytelling, independently presenting findings and recommendations to CMI, Marketing and Commerce stakeholders.
• Proactively monitor market, category, channel and competitive dynamics, identifying emerging trends and translating them into business implications.
• Partner closely with cross-functional teams to support strategic projects and key business decisions with data-driven insights.
Skills & Experience
• 4+ years of experience in EC analytics, offline retail data analytics, market intelligence or business insights.
• Strong analytical and problem-solving skills, with the ability to turn complex data into clear business insights and recommendations.
• Proficient in Excel, PowerPoint and storytelling skills, capable of producing management-ready reports independently.
• Able to work autonomously and manage multiple projects simultaneously.
• Experience with NIQ/ GFK/ NINT/ Flywheel is highly preferred.
• FMCG experience is preferred, with food and beverage category experience considered a strong advantage.
• Strong communication and presentation skills, with experience presenting insights directly to stakeholders.
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Our Benefits
NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://nielseniq.com/global/en/info/niqs-ai-safety-policies/
About NIQ
NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.
For more information, visit NIQ.com
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Our commitment to Diversity, Equity, and Inclusion
At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion
NielsenIQ collects and analyzes consumer purchasing data to help retailers and brands understand market behavior. It tracks what people buy, when, and where, using this data to measure market share and purchasing trends across categories. The product works by aggregating point-of-sale and other consumer data, then turning it into actionable insights and benchmarks that clients can use to optimize pricing, assortment, promotions, and marketing. NielsenIQ differentiates itself through its long history (dating back to 1923) and a broad global footprint (operating in over 100 countries), plus its expanded capabilities after merging with GfK in 2023 to strengthen data on technology and durable goods. Its goal is to provide objective, data-driven guidance that helps retailers and brands make informed decisions and improve performance.
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