Organization and follow-through are critical for the position.
The candidate must be logical, process-oriented, and able to contribute strategically to campaigns.
The candidate must have a strong work ethic, be self-motivated, and demonstrate a sales drive.
The candidate must have a professional demeanor and be comfortable presenting to and interacting directly with clients.
The candidate must be able to collaborate successfully in varied team environments with dynamic priorities and meet deadlines.
The candidate must be quick-witted, understand various responsibilities, and offer solutions.
The candidate must have in-depth knowledge of performance marketing, with a focus on radio and digital capabilities.
The candidate must be a strategic thinker with a bias toward action and be a strong team player.
The candidate must be able to thrive under pressure and in a fast-paced environment, and be comfortable dealing with ambiguity.
The candidate must have strong partnership and influencing skills.
The candidate must be comfortable working with senior management.
The candidate must be able to uncover new customer-acquisition opportunities efficiently and at scale through well-developed relationships with core channel partners and media agencies.
Responsibilities
Manage accounts by working directly with clients, prospects, and company account executives to support their needs and communicate client expectations.
Conduct in-field calls with prospective clients and use the sales process to create digital and radio campaigns, from client needs analysis and pitch presentations through closing the sale.
Achieve revenue goals and expectations.
Build and maintain a billing book of business with guidance from the Vice President of Sales.
Work with the Digital Coordinator to process requests for proposals, insertion orders, sample specification ads, and reporting for digital campaigns.
Track timelines and due dates for deliverables, reviews, approvals, and campaign launches.
Coordinate with the graphics team to ensure ads are developed and deadlines are met so schedules run on time.
Maintain working knowledge of the company's radio and digital products through continuous training.
Monitor campaigns to ensure they meet promised impression goals and scheduled spots during their flights, adjusting priority levels as appropriate.
Review performance reports for digital and radio campaigns at month end or campaign end and present results to clients.
Communicate with clients to ensure campaign execution and performance meet their standards.
Desired Qualifications
A Bachelor's Degree in Communications or Marketing, or equivalent work experience, is preferred.
One to three years of sales experience is preferred.
Marketing Sales Specialist This is the ideal role for a marketing professional who is looking to join a growing digital and radio business. As our Marketing Sales Specialist, you will be responsible for selling digital and radio campaigns across a wide range of digital products and radio stations! Marketing Specialist to work directly with VP of Sales, Digital Coordinator, Digital Team Leader, and Executive VP of radio stations.
Essential Duties and Responsibilities:
Account Management: Works directly with clients, prospects, and company account executives to support their needs and communicate client expectations.
Going on in-field calls with prospective clients utilizing the sales process of creating digital and radio campaigns for prospective clients utilizing the Client Needs Analysis, Client Pitch Presentations to Closing of the Sale.
Ability to achieve revenue goals and expectations without hesitation.
Responsible for building and maintaining a billing book of business with guidance from VP of Sales.
Work directly with our Digital Coordinator in processing requests for proposals, insertion orders, sample spec ads and reporting. (for digital only)
Project Management: the ability to track timelines and due dates for deliverables, reviews, and approval for campaign launches.
Continuity with graphics team: Ensure all ads are being worked on and deadlines are being achieved so all schedules can run on time.
Maintain working knowledge of radio and digital products offered by the company through continuous training.
Monitor Campaigns to ensure all campaigns are hitting the promised impressions goals and spots during their flights. Adjust priority levels as appropriate.
Campaign Reports: At month end and/or the campaign ends, review performance reports for all digital and radio campaigns and present results to the client.
Client communication: Work directly with clients to ensure campaign execution and performance meet their standards.
Qualifications:
Organization and follow-through are critical skills for this position. Logical, process-oriented person, who is effective and strategically contributes to campaigns.
Strong work ethic, self-motivated and high achiever with a sales drive.
Professional demeanor; comfortable presenting to and interacting directly with clients.
Demonstrates the ability to successfully collaborate with various team environments with dynamic priorities and meeting deadlines.
Quick-witted, understanding and offering solutions regarding various responsibilities.
In-depth knowledge of performance marketing with special focus on radio and digital capabilities.
Self-motivated and strategic thinker with a bias towards action while also being a strong team player.
Ability to thrive under pressure and ability to work in a fast-paced environment; Comfort dealing with ambiguity.
Strong partnership and influencing skills.
Comfort working with Senior Management.
Ability to uncover new opportunities to acquire customers efficiently and on a scale through well-developed relationships with core channel partners and media agencies.
Bachelor's Degree in Communications/Marketing preferred and/or equivalent work experience.
Minimum experience working in sales: 1-3 years preferred.