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Harvey

Builds AI software for lawyers

Senior Integrated Campaigns Manager

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$136k - $187k /yrHybrid

About the Job

Requirements

  • At least 5 years of B2B marketing experience, including significant ownership of integrated campaigns, demand generation, or go-to-market programs in enterprise software or high-growth SaaS.
  • Experience owning multi-million-dollar investments and connecting marketing decisions to audience impact, pipeline, revenue, and return on investment.
  • Ability to develop differentiated positioning and messaging from audience research and market insight, with strong writing ability.
  • Experience orchestrating digital, social, communications, analyst relations, partnerships, events, and field marketing as an integrated system.
  • Hands-on fluency with AI in campaign workflows and informed judgment about its effective use in marketing.

Responsibilities

  • Set Harvey's global integrated campaign strategy by defining priority audiences, segments, narratives, and campaign architecture to build relevance and drive awareness, engagement, pipeline, and revenue.
  • Develop evidence-based messaging and positioning using primary research, customer insight, competitive intelligence, and demonstrated use cases.
  • Partner with Product, Sales, and business leaders to create marketing strategies around key growth initiatives.
  • Coordinate digital, social, communications and analyst relations, alliances, events, field marketing, and other channels into cohesive global campaigns for launches, category-building moments, and ongoing programs.
  • Track and report campaign goals, performance metrics, and operating cadence connecting campaign investment to audience and business outcomes.
  • Establish standards for campaign insight, messaging, execution, and measurement.
  • Apply AI to audience research and modeling, creative development, experimentation, personalization, localization, and performance analysis; develop repeatable approaches to strengthen marketing capabilities.

About the Company

Harvey

Builds AI software for lawyers

Harvey builds AI software made specifically for legal work, used by lawyers at large law firms and corporate legal departments. It became one of the first generative AI tools rolled out across a major law firm when Allen & Overy gave it to its lawyers worldwide in 2023. Lawyers use Harvey to research legal questions, draft and review contracts, and run due diligence across large sets of documents, with answers grounded in their firm's own files and trusted legal sources. Firms pay through enterprise subscriptions, and Harvey can tailor its workflows to practice areas such as litigation and mergers. Harvey was founded in 2022 with early backing from the OpenAI Startup Fund and is based in San Francisco.

Company size
1,001-5,000
Company stage
Late Stage VC
Total funding
$1.8B
Headquarters
San Francisco, CA
Founded
2022

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