S

SHOPLINE

Total e-commerce platform with social tools

Product Localisation Lead

Full-Time
No salary listed
Senior
Bachelor's, Master's
Singapore
In Person
QA & TestingManual & Functional QA

About the job

Requirements
  • At least 5 years of proven success running a localization quality program.
  • Deep understanding of localization e-commerce platforms, software, workflows, and best practices.
  • Proven track record of leading and working with localization platforms and knowledge of localization standards, frameworks, and best practices.
  • A university degree in translation, linguistics, localization, business administration, or a related field.
  • Bilingual proficiency in English and Mandarin to coordinate with internal stakeholders across the region.
  • Knowledge of data analysis tools such as SQL and Python.
  • Experience translating between Mandarin and English.
  • Advanced skills with the Microsoft Office suite.
  • Ability to navigate the complexities and dynamics of doing business across varied regions and cultures and implement tailored solutions.
  • Accustomed to working within a fast-paced organization with quarterly goals and objectives.
Responsibilities
  • Design and implement efficient, scalable end-to-end localization frameworks for SHOPLINE merchants.
  • Build a quality assurance methodology to identify potential issues in the localization process.
  • Assess the current localization framework and develop a quality program that aligns with existing localization workflows, teams, and tools.
  • Define localization quality for SHOPLINE and clearly communicate it to stakeholders and resources.
  • Conduct quality assurance for localized content and products to ensure consistent messaging and proper functionality.
  • Serve as the center of excellence for language quality, voice, style, and brand internationalization in the target language.
  • Coordinate the creation and maintenance of linguistic assets, including term bases, glossaries, style guides, and reference materials, for the relevant language and market.
  • Manage merchants’ platform-translation projects with clear objectives, execution plans, and follow-up actions to generate tangible output.
  • Determine key localization-quality data to track and use to identify areas for improvement.
  • Generate visualizations of key quality metrics and demonstrate quality performance over time.
  • Establish communication channels with vendors and internal stakeholders to streamline the flow of actionable information.
  • Ensure translators and editors implement style guides and glossaries.
  • Create test cases or walkthroughs to guide quality resources through web and product applications.
  • Increase product adoption rates and reduce time to implementation.
  • Provide reference materials, training, and support for the internal team and merchants.
  • Test localized text and graphics.
  • Analyze workflow and tool pain points and provide recommendations and scalable solutions to Product and Marketing teams.
Desired Qualifications
  • A Master of Arts degree in translation, linguistics, localization, business administration, or a related field is preferred.
  • Interest in business applications of machine learning and in cross-cultural communication and linguistics concepts.

About the company

SHOPLINE provides a total commerce platform that helps businesses establish and grow their online presence in Asia. Merchants set up stores with customizable themes, sell across multiple channels, and use built-in social commerce tools like Livestream, Chatbot, and a Message/Broadcast Center to turn social engagement into sales, all through a subscription-based platform with optional premium features. It differentiates itself by deep focus on the Asian market and an ecosystem of over 350,000 brands, emphasizing seamless channel integration and social selling. Its goal is to enable brands and merchants to scale online, boost sales across social and e-commerce channels, and build lasting customer relationships from a single dashboard.

Company Size

501-1,000

Company Stage

Early VC

Total Funding

$1.2M

Headquarters

Sham Shui Po District, Hong Kong

Founded

2013

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Simplify's Take

What believers are saying

  • SHOPLINE said August 2026 it serves 700,000-plus merchants worldwide, up from 600,000.
  • March 2026 YouBiz, June 2026 Trozo, and August 2026 F&F fund expand distribution.
  • June 2025 shipped PayPal, Avalara, multi-store syncing, and AI-powered merchant tooling.

What critics are saying

  • Shopify settled a July 2026 copyright suit over SHOPLINE's Seed theme copy claims.
  • March 2026 YouBiz and June 2026 Trozo integrations deepen partner dependence and switching leverage.
  • Any future template or IP dispute can trigger merchant churn and platform distrust quickly.

What makes SHOPLINE unique

  • SHOPLINE unifies storefronts, social commerce, live shopping, and POS for merchants.
  • Its partner ecosystem exposes Open API integrations, agencies, affiliates, and app developers.
  • It targets Asian omnichannel merchants with localized support across Hong Kong, Taiwan, Singapore.

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Growth & Insights and Company News

Headcount

6 month growth

4%

1 year growth

6%

2 year growth

1%
The Marketing Communicator
Sep 7th, 2023
SHOPLINE Appoints Ruo Yang as Chief Financial Officer

LONDON, UNITED KINGDOM, September 7, 2023/ EINPresswire.com / -- SHOPLINE, the leading modern commerce platform, is delighted to announce the appointment of Ruo Yang as its new Chief Financial Officer.

StreetInsider
Feb 8th, 2022
NexTech AR Solutions Corp. partners with Shopline Limited

Nextech (CSE: NTAR) (NEO: NTAR) (OTCQB: NEXCF) (FSE: N29), a metaverse company and leading provider of augmented reality (“AR”) experience technologies and services, has announced a strategic partnership with Singapore-based SHOPLINE, Asia’s biggest smart commerce platform.