Vice President Associate Creative Director - Copy

Position Overview

The VP,Associate Creative Director, Copy is a senior-level creative department position. The ACD is the key day-to-day point of contact and partner for Account Management in defining and executing the promotional plan for the client’s business.

Responsibilities

• Oversight of the book of business for a brand or brands handled by his/her creative team 

• In partnership with the CD/ACD, Art, ensures the quality of ideation and execution of all work across assigned brands

• Partners with Medical to maintain the highest level of scientific accuracy in development of promotional work, as well as exploration of new opportunities based upon the data

• Partners with Strategy and Account on project deliverables and objectives

• Crafts superior promotional copy, including messages, concepts, and campaigns

• Has the strategic acumen to complete the Creative Brief for conceptual assignments, and refine it with input from Creative Director, Medical, Account, and Strategy

• Creative leadership 

• Leads cross-department conceptual efforts

• Takes a key role in developing and presenting new business pitches

• Sets and reinforces standards for creative excellence (STORM criteria) across the department

• Serves as a senior creative lead for the extended agency team; value recognized by the client

• Takes a leadership role on team strategic and tactical planning

• Partners with Studio, Digital, and Presentation to help establish and maintain the highest possible standards of execution for all materials across media

• Discovers and delivers enrichment opportunities for the department and the agency; enhances agency-wide initiatives such as Start Class

• Team management 

• Evaluates creative ideation and execution; provides perspective for enhancement of team skill set and expertise

• Provides regular feedback, including completion of APEs, and encourages their professional development

• Responsible for team utilization and workflow (staff allocation, project timing, and budgets) and issue management
• Proactively assesses processes and people for improvement; anticipates and intervenes to prevent potential crises

Skills

• Exceptional creative ideation and evaluation skills, with the facility to work across media and audiences 

• Routinely puts the best work on the wall in creative reviews—a go-to person for great ideas

• Expertise and understanding of the regulatory and business environment of healthcare communications

• Able to conceive and deliver strong presentations, whether on creative, strategic, or agency educational topics
• Cool under pressure, flexible thinker, able to prioritize and delegate

Education/Experience

• 8+ years in healthcare communications, ideally with a history of leadership in 

• Large team and/or multiple brand management

• Bringing new assets from pre-launch through launch (including high-science and accelerated approval products, with cross channel campaign execution)

• Cross-functional teams (combining Medical Communications, PR, Promotion, etc.)

• New business pitches

• Global assignments

• Bachelor’s degree preferred 

• Continually pursues personal development to stay current and better understand our brands and business
• Recipient of awards for creative excellence

Salary Range: $170,000 - $200,000