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Moov

Direct-to-consumer treadmills for daily movement

Head of Product

Product ManagementConfirmed live in the last 24 hours
Full-timeUtrecht, Netherlands€90k - €110k

About the Job

Requirements

  • At least 5 years of product management or similar experience.
  • Experience with electronics and connected hardware products.
  • Experience taking at least one hardware product end-to-end, from concept through manufacturing.
  • Experience owning product positioning, tiering and/or pricing.
  • Strong understanding of portfolio strategy, including frameworks such as Good-Better-Best and value/price tiering.
  • Solid understanding of pricing psychology.
  • Experience with product discovery and qualitative customer research, including interviews and problem framing.
  • Experience designing and running quantitative customer research and translating the results into product decisions.
  • Strong data-informed decision-making skills, including defining and tracking product metrics.
  • Experience using defect, return, customer-service and reliability data to improve products.
  • Experience running sustaining programmes across cost, quality, reliability and regulatory requirements.
  • Experience with packaging, user manuals and product compliance.
  • Experience writing product specifications and PRDs for hardware and app development.
  • Experience working with external partners such as design houses, app agencies and contract manufacturers.
  • Experience working with a Chinese supplier is required.
  • Entrepreneurial, with an owner mentality.
  • Comfortable with ambiguity and frequent priority shifts.
  • Enjoys both big innovations and small, incremental improvements.
  • Hands-on, pragmatic and biased towards action.
  • A strong team player who can also drive things independently.
  • Resilient and calm when things go wrong.
  • Able to combine strategic product thinking with hands-on product management and execution.

Responsibilities

  • Partner with the founder on product strategy and positioning.
  • Shape the commercial positioning of the portfolio, including tiering such as Good-Better-Best and pricing psychology.
  • Ensure the portfolio is coherent, differentiated and profitable.
  • Own the current portfolio and continuously improve how products are positioned and perform.
  • Set up and run customer research, including surveys and interviews.
  • Use defect, return and customer-service data to identify product improvements.
  • Translate qualitative and quantitative customer insight into product, feature and portfolio decisions.
  • Represent the voice of the customer within the company.
  • Define and track relevant product metrics.
  • Own end-to-end hardware development, from concept through manufacturing.
  • Work closely with suppliers and external partners throughout product development.
  • Write product specifications and PRDs for hardware and app development.
  • Own packaging, user manuals and product compliance.
  • Collaborate with engineering, design, operations and external partners.
  • Reduce product defects and preventable returns.
  • Analyse product performance and identify recurring issues.
  • Translate product performance insights into continuous product and portfolio improvements.
  • Run sustaining programmes across cost, quality, reliability and regulatory requirements.
  • Build and maintain a pipeline of product improvements.
  • Bring structure to product discovery, prioritisation and launches.
  • Build a strong bridge between Product, Operations and Marketing.
  • Ensure clear collaboration and handovers between teams.
  • Report monthly to leadership on product performance, portfolio progress and key metrics.

Desired Qualifications

  • Startup or high-growth experience is strongly preferred.

About the Company

Moov

Direct-to-consumer treadmills for daily movement

Moov sells treadmills directly to consumers for home use, aiming to weave movement into daily life. Its models like Moov Walk and Moov Run (Plus versions) are foldable or incline-capable with simple interfaces, plus accompanying software and blog resources to support continuous activity. Moov distinguishes itself through direct-to-consumer sales, clear policies (30-day home trial and a two-year warranty), and designs that fit small spaces and integrate activity into the home rather than requiring a gym. The goal is to help people build sustainable health routines by making physical activity a natural part of their home environment.

Company size
11-50
Company stage
Not listed
Total funding
Not listed
Headquarters
Not listed
Founded
2024

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