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Omnicom Media Group

Global media network: strategy, buying, analytics

Senior Strategy Manager

Strategy & Management ConsultingPosted on Nov 10
Full-timeNo salary listed

About the Job

Requirements

  • Around 2–3 years of relevant professional experience in strategy, media consulting, media planning, client service, brand management, or marketing.
  • Ability to think analytically and conceptually, recognize connections, critically assess results, and translate data into insights and well-founded recommendations.
  • Ability to work independently, in a structured and solution-oriented manner, take responsibility for assigned topics, and contribute ideas.
  • Ability to communicate complex content clearly, create compelling presentations, and tailor findings to the audience.
  • Understanding of the interaction between brands, target groups, communication, and media, and interest in developments in marketing, media, and technology.
  • Good English skills for collaboration on international projects.

Responsibilities

  • Develop holistic marketing, communication, and media strategies for national and international clients with the strategy team, and independently own defined areas of strategic projects.
  • Analyze target groups, markets, brands, competitors, and trends; formulate hypotheses; synthesize findings into insights; and derive strategic recommendations.
  • Work on media and brand strategies, channel approaches, frameworks, and playbooks covering positioning, target groups, touchpoints, KPIs, and planning principles; contribute to operating models and new communication approaches.
  • Structure complex questions, prepare results in compelling presentations, and present recommendations to the team and clients with colleagues.
  • Help design and conduct internal and external strategy workshops and contribute perspectives to discussions and strategic sparring.
  • Collaborate closely with client service, media planning, research, data, social, and other specialists, and support pitches and thought-leadership projects.
  • Use audience and insight tools such as B4P, GWI, YouGov, and Nielsen, as well as AI-supported applications, for research, analysis, and strategy work.
  • Apply the agency’s strategy process, constructively challenge established approaches, and develop methods and ways of working with the team.

Desired Qualifications

  • Familiarity with marketing and advertising effectiveness models.

About the Company

Omnicom Media Group

Global media network: strategy, buying, analytics

Omnicom Media Group (OMG) is a global media network that provides end-to-end marketing and communications services. It plans, buys, and analyzes media space and creates content, coordinating across a wide network of agencies to tailor campaigns for clients in many industries. OMG earns fees and commissions from these services, and it uses data analytics and creative development to drive campaigns at a large, global scale. What sets OMG apart is its combination of a broad, multinational agency network, an integrated service model (strategy, media planning and buying, data analytics, and creative work), and a diverse talent pool that helps craft targeted campaigns. The company’s goal is to deliver measurable results for clients by efficiently managing large-scale campaigns through its global infrastructure and specialist capabilities.

Company size
5,001-10,000
Company stage
Not listed
Total funding
Not listed
Headquarters
New York City, New York
Founded
1998

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