Full-Time

Director – Marketing Operations & Analytics

Confirmed live in the last 24 hours

BambooHR

BambooHR

1,001-5,000 employees

Cloud-based HR software for SMBs

Consulting
Enterprise Software

Senior

Utah, USA

This is a Utah-based hybrid position which will require some regular in-office days each week.

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Tableau
Salesforce
Data Analysis
Snowflake
Requirements
  • 8+ years of experience in marketing operations, analytics, and data analysis in a related technical / SaaS business (3+ in senior leader capacities).
  • 4-year degree with MBA preferred.
  • Deep hands-on experience with implementing marketing analytics and BI solutions, with proficiency in data mining principles, predictive analytics, statistical techniques, and building dashboards.
  • Significant marketing automation experience including attribution, nurture campaigns, and asset management.
  • Experience partnering across many in-house teams.
  • Exceptional business acumen: understanding financials, SaaS revenue metrics, forecasting, and overall business strategy.
  • Strong executive influence: extensive experience interfacing with executives on an elevated level.
Responsibilities
  • Lead Marketing Ops & Analytics Team: Provide leadership and mentorship to a growing team of 10+ downline employees (including people leaders), while fostering a culture of collaboration, continuous learning, and innovation.
  • Foster Cross-Functional Partnership: Function as a thought partner to marketing leaders, with a focus on building trust, driving alignment across teams, and identifying opportunities to improve, simplify, and optimize.
  • Set Marketing Strategic Alignment & Vision: Articulate a future-state vision for excellence in Marketing Operations & Analytics (people, process, technology) and isolate the gap between desired and current state, with a clear plan of execution inclusive of managing change.
  • Design Marketing Operational Roadmap: Design a roadmap of Marketing Operations & Analytics initiatives aligned to company OKRs.
  • Create Team Clarity & Focus: Rigorously prioritize marketing initiatives and resources across a diverse set of marketing stakeholder needs, setting appropriate expectations and evaluating trade offs when needed.
  • Manage MarTech Stack: Partner with IT and technical resources to ensure that we have a leading and financially viable technology stack that enables scale within our lead flow and distribution (Marketo, Salesforce, LeanData, 6Sense, Tableau, Adobe AEM, Adobe Analytics, Zoominfo, etc.).
  • Lead Data and Performance Analytics Strategy: Work with senior marketing leaders to define strategic KPIs, overseeing data analysis strategy and advanced dashboard creation to provide actionable marketing insights.
  • Collaborate on our Data Warehouse: Coordinate with the data warehouse team (Snowflake) to ensure seamless alignment between marketing operations data needs and warehouse infrastructure to support robust analytics and reporting.

BambooHR provides HR software solutions tailored for small and medium-sized businesses (SMBs). Its cloud-based platform assists organizations in managing essential HR functions such as hiring, onboarding, employee data management, time tracking, and performance management. The software is designed to be user-friendly and can integrate with various other HR applications, enhancing its capabilities. Clients pay a subscription fee based on the number of employees and desired features, allowing them to access the software. A notable aspect of BambooHR is its Marketplace, which offers integrations with other HR tools, enabling businesses to customize their HR solutions. The goal of BambooHR is to help SMBs streamline their HR processes and improve overall efficiency.

Company Stage

Acquired

Total Funding

N/A

Headquarters

Lindon, Utah

Founded

2008

Growth & Insights
Headcount

6 month growth

1%

1 year growth

1%

2 year growth

1%
Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for AI-driven HR solutions boosts BambooHR's market potential.
  • Expansion into Canadian payroll offerings opens new market opportunities.
  • Integration with financial tools like QuickBooks enhances operational efficiency.

What critics are saying

  • Increased competition from AI-driven HR solutions threatens BambooHR's market share.
  • New Chief Revenue Officer may lead to strategic shifts affecting client relationships.
  • AI-powered features may raise data privacy concerns among clients.

What makes BambooHR unique

  • BambooHR offers a comprehensive HR platform with diverse integrations for SMBs.
  • The company provides AI-powered features like Ask BambooHR for enhanced HR efficiency.
  • BambooHR's subscription model allows customization based on company size and needs.

Help us improve and share your feedback! Did you find this helpful?