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Publicis Groupe

Runs advertising and digital transformation services

Lead Technology Developer

Implementation & Technical Account ManagementPosted on Nov 11
Full-timeBengaluru, Karnataka, IndiaNo salary listedIn-person

About the Job

Requirements

  • A four-year college degree in a technical field or equivalent, or an MBA.
  • Adobe Campaign-related certification is required.
  • At least 8 years of experience is required.
  • Experience integrating marketing technologies, including AJO, ACC, and AEP, is required.
  • At least 1 year of experience with the AJO platform and more than 6 years working on campaign implementations or managing projects are required.
  • At least 5 years of SQL development experience are required.
  • At least 5 years of scripting or programming experience are required.
  • At least 1 year of experience delivering cross-channel marketing campaigns, such as push notifications and in-app deliveries, is required.
  • Ability to convey technical concepts to a mixed audience is required.

Responsibilities

  • Gather campaign requirements, estimate projects, and design campaigns.
  • Develop campaign workflows for audience selection and segmentation, and deploy campaigns across channels.
  • Perform campaign quality control to ensure data, functional, and content accuracy.
  • Work with external teams and stakeholders to complete tasks on time.
  • Provide post-deployment support through data analysis, monitoring, and comprehensive reporting.
  • Produce comprehensive documentation for tasks completed throughout the campaign lifecycle.
  • Gather requirements, map them to the appropriate tool, develop and quality-assure campaigns, and deploy them.
  • Set up platforms with foundational schemas, monitor performance, analyze results, and report findings.
  • Design and deliver complex solutions, enhance implementation and migration activities, and provide technology consulting.
  • Mentor team members.

Desired Qualifications

  • Hands-on experience with the Adobe Campaign tool is an added advantage.
  • JavaScript is preferred for scripting or programming.
  • Familiarity with enterprise software and project implementation lifecycles is a plus.
  • Knowledge of CRM and/or marketing applications and processes is a plus.
  • Knowledge of basic marketing concepts, including campaign ROI metrics and key result areas, is desirable.
  • Eagerness to learn new applications of traditional technologies.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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