Full-Time

Director – Performance Marketing

Posted on 5/14/2024

Rocket Lawyer

Rocket Lawyer

201-500 employees

Online legal document creation and advice


Senior, Expert

Remote in USA

Required Skills
Sales
Marketing
Requirements
  • 7+ years of direct and relevant performance marketing experience
  • 5+ years of team management
  • Expertise in data-driven, paid digital marketing channels
  • Familiarity with SMB audiences and subscription business model metrics
  • Excellent communication skills
  • Detail-oriented with high standards for deliverables
  • Excellent project management skills
  • Comfortable working with and managing remote teams
Responsibilities
  • Own the performance and growth marketing investment
  • Prioritize and manage work across internal teams, vendors, and agency partners
  • Develop and manage quarterly plans for sales and activation goals
  • Optimize programs to increase efficiency through test/learn experiments
  • Collaborate on integrated go-to-market strategies and campaigns
  • Develop long-term plans for performance marketing excellence
  • Measure and test channel and program impact
  • Provide leadership and mentorship for marketing professionals
  • Be a thought leader in performance marketing

Rocket Lawyer offers a platform for creating a variety of legal documents, including those for business, real estate, family, and personal matters, with electronic signature capabilities and access to legal advice from experienced attorneys, aiming to simplify and make legal services more affordable for businesses, families, and individuals.

Company Stage

Series C

Total Funding

$318.9M

Headquarters

San Francisco, California

Founded

2006

Growth & Insights
Headcount

6 month growth

4%

1 year growth

11%

2 year growth

30%