Full-Time

Director of Product

Data Intelligence

Posted on 11/20/2024

Entrata

Entrata

1,001-5,000 employees

Property management software with integrated tools

Enterprise Software
Real Estate

Senior, Expert

Lehi, UT, USA

Hybrid position in Lehi, Utah.

Category
Product Management
Product Research
Product
Required Skills
Power BI
Agile
Market Research
Product Management
SCRUM
Data Analysis
Requirements
  • Bachelor's degree in Computer Science, Engineering, or a related field, or a higher education degree in business, law, or a related field.
  • 4+ years managing product or technical teams
  • 6+ years of experience in product management or related roles within the software industry.
  • Strong understanding of software development processes and methodologies.
  • Exceptional communication skills, with the ability to present complex concepts clearly and persuasively.
  • Proven ability to navigate enterprise companies purchasing software.
  • Proven track record of successfully launching and managing data software products.
  • Strong analytical skills with the ability to interpret data insights and make informed decisions.
  • Experience with Power BI, DOMO, or similar business intelligence (BI) tools for data visualization and analysis.
  • Strong experience with Agile/Scrum methodologies and product management tools.
  • Previous experience working with cross-functional, geographically dispersed teams and enterprise customers.
Responsibilities
  • Lead cross-functional teams in the end-to-end product development lifecycle, with a focus on integrating advanced data analytics capabilities to enhance user experiences and streamline processes.
  • Manage a team of Product Managers owning the deliverables for the data intelligence platform.
  • Define and communicate a data-centric product vision, strategy, and roadmaps that align with business objectives and customer needs.
  • Collaborate with engineering, design, marketing, and sales teams to ensure successful execution of product plans, emphasizing enterprise clients.
  • Conduct thorough market research, competitor analysis, and customer feedback analysis to identify new data-driven opportunities and features.
  • Evangelize the product internally and externally, presenting revenue-enabling capabilities to stakeholders, customers, and at industry events.
  • Drive agile development methodologies, continuous improvement, and iterative release cycles for data-focused products.
  • Monitor product performance metrics, analyze user behavior, and gather insights to inform product enhancements.
  • Stay current with industry trends, emerging data analytics technologies, and best practices to drive innovation in our products.

Entrata provides property management software that simplifies the management of apartment communities. Its platform allows users to access various online tools through a single login, including features for websites, mobile apps, payment processing, lease signing, accounting, and resident management. The software integrates easily with third-party applications via an open API, enabling property management companies to customize their technology according to their needs. Unlike many competitors, Entrata focuses on offering a comprehensive suite of services that enhance operational efficiency and improve the experience for residents. The goal of Entrata is to streamline property management processes and support property managers in delivering better services to their communities.

Company Stage

Growth Equity (Venture Capital)

Total Funding

$493.2M

Headquarters

Lehi, Utah

Founded

2003

Growth & Insights
Headcount

6 month growth

7%

1 year growth

11%

2 year growth

11%
Simplify Jobs

Simplify's Take

What believers are saying

  • Entrata's aggressive hiring plans and expansion into India signal strong growth and global reach.
  • The introduction of Homebody Marketplace and AI-powered translation features demonstrates Entrata's commitment to innovation and improving resident experience.
  • Recognition as a leader in multiple G2 awards underscores Entrata's strong market position and customer satisfaction.

What critics are saying

  • The rapid expansion and integration of new technologies like Colleen AI could lead to operational challenges and potential service disruptions.
  • The competitive landscape in property management technology is intense, with numerous players vying for market share, which could impact Entrata's growth.

What makes Entrata unique

  • Entrata's acquisition of Colleen AI and integration of ELI+™ suite positions it as a leader in autonomous property management, unlike traditional property management systems.
  • The partnership with Snappt for document fraud detection enhances Entrata's ResidentVerify screening product, providing a unique edge in fraud prevention.
  • Entrata's focus on AI-enabled features and centralized leasing capabilities sets it apart in the multifamily industry by significantly enhancing operational efficiency and resident experience.

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