X

XR Extreme Reach

Video ad management and distribution platform

Solutions Architect - Enterprise

Full-Time
$165k - $175k/yr
Mid, Senior
New York, NY, USA
HybridHybrid work arrangement; travel up to 30% for client workshops, discovery sessions, and executive meetings.
Solution EngineeringPre-Sales Solution Engineering

About the job

Requirements
  • 5–8+ years of hands-on experience in enterprise pre-sales, product sales, solutions engineering, or technical product consulting within SaaS, advertising technology, marketing technology, or enterprise software environments.
  • A demonstrated track record of partnering directly with Enterprise Account Executives to close complex, multi-year software deals exceeding $250,000 in annual recurring revenue.
  • Deep hands-on expertise across the commercial production and delivery value chain, including cost management, talent payments, rights, asset management, and omnichannel delivery.
  • Proven experience implementing or configuring enterprise digital asset management systems, campaign taxonomy and metadata, talent rights, and rights-aware search pipelines.
  • A strong understanding of enterprise buying behavior and the ability to tailor solution approaches across different customer segments and agency structures.
  • Comfort executing and troubleshooting REST APIs and GraphQL using tools such as Postman.
  • Working knowledge of cloud-based media workflows, including AWS MediaConvert and Elemental, video streaming formats such as HLS and MPEG-DASH, and content delivery networks.
  • A solid understanding of single sign-on, including SAML, OpenID, and OAuth, as well as data governance, GDPR, and SOC 2 compliance requirements.
  • The capability to construct sales-ready architecture diagrams, data flow maps, and technical integration plans.
  • Strong business acumen with the ability to articulate return on investment, value mapping, and operational efficiencies to C-suite and vice president-level stakeholders.
  • Ability to build solutions directly during the pitch process rather than relying solely on post-sales engineering support.
  • Ability to use active listening and structured questioning to uncover underlying business risks and technical requirements.
  • Ability to advocate for customer needs inside Product and Engineering organizations while keeping sales goals aligned.
Responsibilities
  • Partner with Enterprise Sales to co-own revenue opportunities, lead technical discovery, build value maps, and architect scalable solutions using the XR technology stack to address enterprise client pain points.
  • Stand up, configure, and manage technical proofs of concept, production pilots, and workflow validation directly with prospect technical teams.
  • Serve as a field extension of the Product team by capturing structured product gaps, feature requests, and field market intelligence and surfacing actionable insights to Product Managers and Engineering through Jira or product boards within 24 hours.
  • Deliver custom product demonstrations, API integrations, and technical presentations tailored for executive buyers, advertising technology operations, and engineering leads.
  • Drive high-velocity evaluation cycles, maintain a technical validation win rate of at least 80%, and keep proof-of-concept cycle times under two weeks.
  • Champion product feature launches across the go-to-market team, lead demo certification programs, and coach Account Executives and Senior Account Executives on Tier-1 light product demonstrations.
  • Author responses for enterprise requests for proposals, security and compliance questionnaires, integration diagrams, and technical scoping documentation for post-sale handoffs.
  • Travel up to 30% for high-priority client workshops, solution discovery sessions, and executive steering committee meetings.
Desired Qualifications
  • Experience working directly within or selling extensively to global brands, advertising agencies, media holding companies, or major broadcasters.
  • Experience using or demonstrating business intelligence and analytics platforms such as Tableau or Looker.

About the company

Extreme Reach provides a global digital advertising platform for video ad management and distribution. Its core product, AdBridge, unifies creative asset management, dynamic creative optimization, talent and rights management, and video ad serving to help advertisers, agencies, and media companies streamline workflows and deliver ads across multiple channels and devices. The product works by centralizing assets, automating optimization of dynamic creatives, handling talent and rights details, and serving video ads wherever the campaign requires. The company differentiates itself with an end-to-end platform that covers asset management, rights, optimization, and distribution in one system, coupled with global reach. Its goal is to simplify and optimize the entire video advertising process, enabling clients to run campaigns more efficiently at scale.

Company Size

501-1,000

Company Stage

Growth Equity (Venture Capital)

Total Funding

$204.6M

Headquarters

Needham, Alabama

Founded

2007

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Simplify Jobs

Simplify's Take

What believers are saying

  • XR launched XR ONE on July 15, 2026, expanding enterprise upsell potential.
  • XR partnered with AdImpact and Ad Standards in 2026, widening distribution and compliance reach.
  • XR's 2026 research shows persistent budget overruns, strengthening demand for automation and control.

What critics are saying

  • Adobe, MINT, and specialist ad-ops vendors attack XR's core workflow in 2026.
  • John Batter's 2025 CEO appointment signals ongoing leadership churn after Louisa Wong's exit.
  • If XR ONE stalls, Gamut and Ares face a trapped platform with weak differentiation.

What makes XR Extreme Reach unique

  • XR ONE unifies production, rights, payments, and delivery across channels in 2026.
  • XR's AI asset tagging and live-sports DCO deepen workflow control versus point tools.
  • XR's 140-country delivery footprint and 93 top-100 advertisers create switching costs.

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Benefits

Flexible Work Hours

Hybrid Work Options

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

1%

2 year growth

15%
Associated Press
Jul 15th, 2026
XR launches AI-powered XR ONE platform to manage advertising operations end-to-end

XR (Extreme Reach) has launched XR ONE, an AI-powered advertising operations platform that enables brands and agencies to manage the entire advertising lifecycle from a single location. The platform addresses industry challenges revealed in new XR research: over 80% of marketers are producing more content than last year whilst 70% operate with the same or fewer resources, 98% experience late campaign launches due to internal bottlenecks, and 70% regularly exceed production budgets. XR ONE connects production bidding, budget management, and ad delivery across all media platforms. The system comprises four applications: XR Costs for partner onboarding and budget tracking, XR Assets for creative storage, XR Rights for usage rights management, and XR Delivery for distribution across linear TV, CTV, digital, and social channels. AI features provide format recommendations, identify production savings, and predict budget impacts.

4RFV
Feb 3rd, 2026
XR Acquires Telly Traffic to Bolster UK Advertising Opera... : TV-Bay : International Broadcast News

XR, the leading platform powering advertising operations, today announced the acquisition of Telly Traffic, a UK-based business affairs specialist with nearly two decades experience supporting TV advertising delivery. Activating advertising...

Business Wire
Apr 15th, 2024
XR Extreme Reach Announces Addition of Kevin Arrix as Chief Growth Officer

NEW YORK-(BUSINESS WIRE)-XR Extreme Reach, a global technology company that powers the creative economy, today announced it has appointed industry veteran, Kevin Arrix as its Chief Growth Officer.

XR Global
Jan 9th, 2024
Extreme Reach Unveils New Brand Identity and Welcomes Jo Kinsella As Group President at CES

NEW YORK, NY JANUARY 9, 2024 - Extreme Reach, the company behind a new global unified creative and delivery platform, today unveiled 'XR', their new company brand.

Business Wire
Jun 15th, 2023
Extreme Reach Receives Investment from Ares Management

Extreme Reach, Inc. (“Extreme Reach,” “ER” or the “Company”) today announced that a fund managed by Ares Management’s Private Equity Group has agreed