Head of Sales - Base Courier

Three days at Walmart Let's Grow 2026. Event recap · Walmart Marketplace Walmart Marketplace ran Let's Grow 2026, its annual Seller Summit, September 1 to 3. Base was there as an Inspiration Sponsor at booth 1602. Turnout was the story of the show. The floor was full when doors opened on day one and it was still busy on the closing morning. The Base booth had a claw machine loaded with gift cards and swag, and it drew a crowd from the start. People queued up for it, came back with colleagues, and kept coming back for another try. By day two the word going around the floor was that Base had the best swag at the show. That wasn't the award Base came for, but Base weren't going to turn it down. Innovation Award · Let's Grow 2026 Walmart named Base winner of the Marketplace Innovation Award. Walmart Marketplace gave out its partner awards on the first evening of Let's Grow 2026, and Base took home the Innovation Award. Radek Klouda and Blane Bremer accepted it on stage. The award covers a long stretch of work rather than one launch. Walmart's requirements are specific, so Base built each new API and fulfillment program into the platform natively, instead of leaving sellers a workaround to maintain. Sellers running real Walmart volume told Base what they needed, and that shaped what Base built first. The payoff is that sellers get one platform for their whole Walmart operation, from catalog to inventory to fulfillment routing. Base handles the complexity without additional dev work or an engineer on call, and Walmart sits alongside every other channel they sell on. Thank you to the Walmart Marketplace team for the award and a well-run summit, and to everyone who stopped by its booth over the three days. The Base team couldn't have been more proud of how the show turned out. Native Walmart support in Base Walmart formatting from one catalog One stock number, synced live In one panel with every channel Native inventory and routing Other channels fulfilled by WFS Price updates and rules per channel Assortment Growth Walmart demand signals 3P today, 1P in progress 01 · The floor What sellers actually wanted to talk about. Over three days Base talked with more than 500 brands and partners. Three questions came up over and over: How do Base grow its Walmart assortment without the listing work growing at the same rate? How do Base handle more Walmart volume without hitting a bottleneck? How do Base expand into more channels without impacting its current business? What stood out was how consistent it was. Sellers of all sizes were asking versions of the same question about how they scale. A brand running a handful of channels and an enterprise ops team running dozens would stop by within an hour of each other and describe the same problem at different volumes. Days on the floor Brands and partners Innovation Award 02 · The session Standing room only for Maciej's session. That's the problem Maciej Stanski, its Head of US, built his session around: scaling on Walmart without scaling your headcount. The room filled and then some, with people standing along the back and sides. Walmart brings the same five daily jobs every channel does. Listings, stock, orders, shipping, tracking. The difference is that Walmart measures all five. The Seller Scorecard tracks 99%+ on-time shipment, 99%+ valid tracking, and a low cancellation rate, every day, not on average. Most brands still launch on Walmart and run it as a separate project. Separate dashboard, separate process, often a separate person. That works at 50 orders a week. At 500 it doesn't, and the problems usually show up on the Scorecard before anyone on the team catches them. 03 · Five failure points Here are the five places Maciej said it tends to break. Listings get built one at a time. Walmart's requirements are specific. 75 character titles, white background primary images, validated GTINs, and category attributes that change by category. Handled product by product, those requirements get relearned on every launch. Map your attributes to Walmart's required fields once, build offer templates, push in bulk. One template applied to 148 SKUs is a single action. For catalogs too large to template by hand, AI Listing Agents handle the category matching and attribute fill. Inventory syncs too slowly. A sync that runs every four hours leaves a four hour window. Sell out on Amazon at 9:05 and Walmart keeps taking orders until noon. Overselling isn't only a customer service problem. It hits your Scorecard, which affects search visibility, which affects revenue. Most multichannel inventory problems are really latency problems. Real-time sync, so a sale on any channel updates Walmart right away, with safety stock thresholds per SKU and per channel for the edge cases. Orders get routed by a person. Walmart expects 99%+ on-time shipment and valid tracking every day. When someone is switching between dashboards to keep that up, it slips on the busy days. Write the decision down as a rule. An order comes in, the rule checks the conditions, then it routes the order, generates the label, issues the invoice, and pushes tracking. Write it once, it runs from then on. Assortment gets decided based on guesswork. Walmart's Assortment Growth program shows you what its shoppers are searching for that you don't stock, based on real demand signals. Most sellers either never look at it or can't act quickly enough for the signal to still be useful. Check the feed on a schedule and treat it like demand data. Keep the path to listing short enough that a recommendation can be live within the week, on the templates you already built. WFS, your warehouse, and your 3PL live in three systems. WFS is the fastest route to Pro Seller status and a 1.7x conversion lift. Multichannel Solutions then uses the same WFS inventory to fulfill Amazon, eBay, Temu, and TikTok orders, averaging 15% lower fulfillment cost than competing providers with 97% on-time delivery. The problem is running all three fulfillment methods from three places. One pool of inventory, one panel for stock, orders, labels, and tracking. Routing rules decide which method each order takes. 04 · Automation Where AI actually helps here. The same test every time: is the work high volume, repetitive, and easy to check afterwards? That covers category and attribute matching on new SKUs. Walmart-formatted titles, descriptions, and bullets generated for a whole set and reviewed once. And asking questions of your own sales, stock, and margin data in plain language so you can act the same day. You're still making the decisions. The AI is doing the repetitive work. 05 · The platform Why Walmart sellers run all of this on Base. Walmart orders land next to Amazon, TikTok Shop, Shopify, and every other channel you've connected. One catalog Walmart's formatting applied per listing, from the same product data. One stock number Updated everywhere in real time. One rules engine No code. Routes orders across WFS, MCS, a 3PL, or your own warehouse, and handles the labels, invoices, and tracking behind them. The Walmart-specific pieces are built in. Specific to Walmart Marketplace API Two-way sync on listings, orders, inventory, and pricing. WFS managed next to every other fulfillment method. Multichannel Solutions The same WFS stock fulfilling Amazon, eBay, Temu, and TikTok orders. Assortment Growth List based on Walmart's demand signals using templates you already built. 1P selling Coming soon Vendor operations on Walmart, in progress. Early access waitlist is open. Orders a year GMV annually Marketplaces 06 · Next step Getting started. See the platform, talk through your setup, and Base'll show you where Base can improve things. Start with Base No credit card required. What Walmart is offering right now Frequently asked questions. What is Walmart Let's Grow? Let's Grow is Walmart Marketplace's annual Seller Summit. The 2026 edition ran September 1 to 3 and brought together Marketplace sellers, Walmart teams, and solution providers. Base attended as a sponsor at booth 1602 and presented a session on scaling Walmart operations. What are the five places Walmart operations tend to break? Listings built one product at a time instead of from templates, inventory synced on a schedule rather than in real time, orders routed manually by a person, assortment decided internally instead of from Walmart's demand signals, and WFS, your own warehouse, and your 3PL managed in three separate systems. Does Base support Walmart Fulfillment Services and Multichannel Solutions? Yes. WFS and Multichannel Solutions are integrated, alongside your own warehouse and connected 3PLs. Stock sits in one pool and routing rules decide which fulfillment method each order takes, then handle the label, invoice, and tracking push. What is the Walmart New-Seller Savings program? Walmart offers up to $75,000 in savings for new Marketplace sellers going live after February 1, 2026, including referral fee discounts and credits on fulfillment and advertising in the first year. What is the Walmart Marketplace Innovation Award? The Innovation Award is one of the partner awards Walmart Marketplace presents at its annual Seller Summit. Walmart gave it to Base at Let's Grow 2026, recognizing Base's work building native Walmart support throughout its platform.

E-commerce and retail services - Modern logistics for online stores. May 28, 2026 Editorial team at xCargoLogistics The e-commerce market is growing rapidly, and with it, customer expectations regarding delivery speed, product availability, and efficient order and return processing are rising. For online stores, this means they must implement modern logistics processes that ensure timely order fulfillment and full control over online sales. That is why more and more companies are choosing to outsource their e-commerce logistics and partner with 3PL and 4PL logistics providers. xCargoLogistics supports online stores, retail companies, and manufacturers with warehousing, fulfillment, system integration, and order distribution throughout Poland and Europe. E-commerce logistics and integration with sales platforms. Modern e-commerce operations require efficient data exchange between the online store, the marketplace, the ERP system, and the warehouse management system (WMS). System integration enables the automatic transfer of information regarding orders, inventory levels, shipments, and returns. xCargoLogistics provides logistics integrations with e-commerce platforms, Baselinker, marketplaces, and ERP and WMS systems. This allows online stores to manage their online sales from a single location, reduce errors, and speed up the order fulfillment process. Automating logistics processes also allows for greater control over inventory levels and improves the quality of service for end customers. Fulfillment for online stores. E-commerce fulfillment services provide comprehensive logistics support for online sales - from receiving goods at the warehouse, through storage, order picking, and packaging, all the way to shipping to the end customer. As a 3PL and 4PL logistics provider, xCargoLogistics offers a flexible approach to serving online stores and retail companies. Thanks to a state-of-the-art WMS system, xCargoLogistics can monitor warehouse processes, manage inventory levels, and quickly fulfill online orders. This solution is particularly important for companies expanding their online sales, which need scalable logistics tailored to seasonal sales, promotions, or sudden spikes in order volume. Returns Processing and SLAs for E-commerce. One of the most important aspects of e-commerce logistics is efficient returns processing. Online shoppers expect prompt product verification and order status updates. xCargoLogistics supports return logistics processes, including product receipt, quality control, restocking, or preparing goods for the claims process. Another key element of this partnership is the SLAs for online stores - that is, agreed-upon standards for logistics service quality. Clearly defined order fulfillment times, on-time shipments, and consistent warehouse service standards help create positive customer experiences and boost the effectiveness of online sales. Logistics provider for retail and e-commerce. The rapid growth of e-commerce means that contract logistics is becoming a key factor in competitive advantage. Fast order fulfillment, system integration, fulfillment services, warehousing, and efficient returns processing directly impact customer service quality and business growth today. xCargoLogistics supports companies in the e-commerce and retail sectors in developing modern logistics processes, providing comprehensive warehouse services, distribution, and sales system integration. Faq. What is e-commerce logistics? E-commerce logistics includes product warehousing, order fulfillment, packaging, shipping, returns processing, and the integration of sales and inventory systems. Does xCargoLogistics offer fulfillment services for online stores? Yes. xCargoLogistics provides fulfillment services that include warehousing, order picking, packaging, and shipping for online stores and retail companies. Is integration with sales platforms possible? Yes. Integration is possible with e-commerce platforms, marketplaces, Baselinker, as well as ERP and WMS systems. What are the benefits of outsourcing e-commerce logistics? Logistics outsourcing helps reduce operating costs, increase the scalability of online sales, and improve the speed and quality of order fulfillment.

The operations playbook for growing Walmart Marketplace brands. Liz Rojas is the Director of US Marketing at Base, where she oversees the company's brand and marketing strategy in... 30.03.2026 Walmart Marketplace is quickly becoming one of the most competitive and profitable channels for eCommerce brands. To succeed, sellers need strong operational fundamentals, not just great products. Base partnered with SellCord to break down the key strategies every Walmart seller should implement to scale efficiently. Table of Contents 1. Optimize Product listings. Product listings drive visibility and conversion. * Use clear, keyword-rich titles * Include high-quality images * Write concise bullet points and descriptions SellCord Tip: Strong listings improve ranking and Buy Box win rate. Use Walmart's Listing Quality Score to identify gaps and optimize performance. 2. Use Walmart ads to drive sales. Walmart Sponsored Products and Display Ads increase visibility and demand. * Sponsored Products: Capture high-intent shoppers * Display Ads: Build broader brand awareness SellCord Tip: Focus on high-intent keywords and adjust bids during peak periods. Continuously monitor ROI to maintain efficiency. Image source: Helium10 3. Leverage Walmart Brand Registry. Brand Registry gives you more control and better content. * Protect listings from unauthorized sellers * Unlock A+ Content * Access advanced analytics SellCord Tip: Use enhanced content to improve conversion rates and leverage analytics to refine your strategy. Image source: Walmart Marketplace 4. Focus on reviews and ratings. * Encourage customer feedback * Respond to reviews quickly * Deliver consistent service 5. Optimize inventory & fulfillment. Efficient fulfillment is critical for scaling. * Use Walmart Fulfillment Services (WFS) * Monitor inventory to avoid stockouts * Ensure fast, reliable shipping SellCord Tip: WFS improves delivery speed and unlocks the Walmart+ badge, helping boost conversions. Image source: Walmart MarketPlace 6. Build relationships with seller support. Seller support can help resolve issues and unlock opportunities. * Be proactive when problems arise * Use Walmart resources and tools SellCord Tip: Strong communication with support helps maintain smooth operations and uncover growth opportunities. 7. Make data-driven decisions. Analytics should guide every decision. * Track impressions, conversions, and trends * Continuously optimize campaigns SellCord Tip: Use Seller Center insights to identify opportunities, refine listings, and stay ahead of competitors. Set your brand up for scalable growth. Winning on Walmart Marketplace requires more than demand - it requires operational excellence. By optimizing listings, leveraging ads, improving fulfillment, and using data effectively, brands can scale faster and more efficiently. Partner Highlight: SellCord SellCord is a Walmart-approved partner agency specializing in launching and scaling brands on Walmart Marketplace. If you're looking to grow on Walmart, connect with SellCord