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Equinox

Luxury fitness clubs with personalized training

Associate Manager

Business & StrategyUpdated on Nov 12
Full-timeSanta Monica, CA, USA$70.3k /yrIn-person

About the Job

Requirements

  • Demonstrated superior customer service and hospitality skills.
  • Ability to organize and prioritize multiple tasks with tight deadlines.
  • Ability to communicate clearly with team members, clients, and senior management.
  • Honesty and personal integrity.
  • Passion, knowledge, and interest in the service and fitness industry.
  • Ability to work flexible, non-traditional hours, including weekends and some holidays.
  • Ability to solve problems, initiate tasks, and perform duties without direction.
  • Strong written and verbal communication skills.
  • High standards of tact, discretion, and confidentiality.
  • Must have the legal right to work in the United States.

Responsibilities

  • Partner with the District Manager to execute a business plan, create SMART goals, and drive top-line revenue during the assignment.
  • Create and publish schedules.
  • Evaluate studio hiring needs, interview applicants, and hire Studio Crew and Key Holders as needed.
  • Provide management support during studio visits and promote a positive team environment.
  • Identify team-development gaps and train or retrain individuals, with guidance from the District Manager, to maintain consistent standards.
  • Provide training tools to help a new manager learn and develop in the role.
  • Provide high-level customer service and hospitality to clients.
  • Support SoulCycle instructors to ensure successful class check-in.
  • Work collaboratively with SoulCycle staff to promote efficiency and camaraderie.
  • Assist with training and coaching new front-desk hires.
  • Maintain the SoulCycle aesthetic, appearance, atmosphere, and culture.
  • Foster the studio’s SoulCycle community and culture and create an environment where the team enjoys working.
  • Provide exceptional hospitality to riders and staff, promote high hospitality standards, and reinforce core values.
  • Build and foster relationships with instructors and the local community.
  • Recognize team achievements and show gratitude.
  • Develop business plans covering ridership and retail goals.
  • Analyze and manage studio profit and loss statements.
  • Identify and execute corporate partnership and community-impact opportunities.
  • Ensure company-wide initiatives are executed in the studio.
  • Develop and execute new-rider acquisition and retention plans with a marketing partner.
  • Identify hiring needs by assessing team strengths and areas for improvement.
  • Provide timely feedback and coaching to the team.
  • Oversee onboarding, training, and development of new hires.
  • Identify and develop high-potential employees.
  • Coach the team on time management and task prioritization to meet deadlines.
  • Maintain expertise in studio-specific and company-wide operating procedures and policies.
  • Transition the team and studio to new ways of working and processes.
  • Manage change within the studio and team.
  • Manage conflict in high-pressure situations and execute solutions within company standards.
  • Proactively identify and address difficult situations.

About the Company

Equinox

Luxury fitness clubs with personalized training

Equinox runs luxury fitness clubs focused on a premium wellness experience. It offers personalized training, unlimited signature classes, and upscale amenities such as spas and digital fitness options. Members pay through a mix of membership fees, personal training sessions, spa services, and retail purchases, creating multiple revenue streams. The clubs work by providing high-end facilities and services, with a schedule of classes and on-demand digital options to fit member needs. Equinox differentiates itself from competitors with its emphasis on quality, individualized attention, and a comprehensive, lifestyle-oriented experience for affluent clients. Its goal is to help members reach their highest potential by delivering a consistent, luxury fitness and wellness environment.

Company size
10,001+
Company stage
Growth Equity (Non-Venture Capital)
Total funding
$1B
Headquarters
New York City, New York
Founded
1991

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