Full-Time

Acquisition Associate

Offline

Posted on 5/10/2024

The Farmer's Dog

The Farmer's Dog

501-1,000 employees

Subscription service delivering human-grade pet food

Consumer Goods

Junior

New York, NY, USA

Required Skills
Marketing
Looker
Requirements
  • 1-2 years of experience in a marketing, growth, or media planning role
  • Strong communication and negotiation skills
  • Passion for data and ability to use qualitative and quantitative information effectively
  • Ability to thrive in high-pressure environments and operate independently in ambiguity
  • Ownership mentality and sense of responsibility for channels and overall acquisition program
  • Experience running A/B tests and using different data sets for decision-making
  • Analytical mentality and problem-solving skills
  • Familiarity with GA4, Looker, and/or Notion is a plus
  • Experience with offline channels like Print, Direct Mail, OOH, TV is a plus
Responsibilities
  • Developing continuous strategies for current offline channels and exploring new opportunities
  • Developing creative and communication strategies for offline channels
  • Managing channels end to end and supporting decisions on other channels
  • Building learning agendas, roadmaps, and testing strategies for channels
  • Building models and forecasts based on data and insights
  • Building strong vendor/partner relationships and leading business conversations
  • Researching and making cases for new channels and strategies
  • Improving efficiency and scale across channels by engaging in experimentation and enhancements

The Farmer's Dog

Company Stage

Series D

Total Funding

$168.1M

Headquarters

New York, New York

Founded

2014

Growth & Insights
Headcount

6 month growth

12%

1 year growth

10%

2 year growth

45%

Benefits

Competitive compensation & equity packages

Health, dental, & vision

Parental leave

401k

Flexible PTO

Employee discount

INACTIVE