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Mitsubishi UFG

Global banking, trust, asset management, securities.

Vice President Marketing Strategist

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-time

About the Job

Requirements

  • At least 15 years of B2B marketing experience spanning strategy, planning, and senior business advisory.
  • Ability to connect business priorities, client needs, and market opportunities to measurable marketing outcomes through segmentation, positioning, value propositions, and integrated go-to-market plans.
  • Ability to structure complex problems, synthesize market and performance insights, and translate strategy into clear recommendations, briefs, roadmaps, and execution plans.
  • Executive presence and credibility to advise senior leaders, articulate a clear point of view, challenge constructively, and influence without direct authority.
  • Storytelling and communication skills to simplify complex financial and business topics for varied audiences.
  • Judgment, ownership, and stakeholder management skills to balance competing priorities, maintain strategic focus, and deliver effectively in a matrixed organization.
  • A bachelor's degree or a closely related discipline, or an equivalent combination of formal education and experience.

Responsibilities

  • Serve as a trusted marketing strategy advisor to heads of lines of business and the executive team, translating business priorities, client needs, and growth objectives into focused strategies and plans.
  • Develop annual and multi-year strategies for priority businesses, sectors, products, and client segments, including objectives, audiences, positioning, channels, investment requirements, and success measures.
  • Use market, client, competitive, and performance insights, as well as creativity, to identify opportunities and guide strategic decisions.
  • Define differentiated value propositions, narratives, and messaging that communicate MUFG’s relevance to priority audiences.
  • Build integrated go-to-market plans across digital, content, email, events, sponsorships, thought leadership, paid media, and banker enablement.
  • Present insight-led recommendations on priorities, trade-offs, and investments; influence decisions and build senior-level alignment.
  • Direct internal specialists and agencies through clear strategic briefs, ensuring execution aligns with business objectives, audience insights, brand standards, and approved strategy.
  • Establish measurement frameworks, assess performance, and recommend optimization and future investment.
  • Strengthen marketing planning, prioritization, intake, and governance to focus resources on high-impact opportunities.
  • Partner with Marketing Operations, Brand, Events, Communications, Compliance, and Legal to ensure strategies are executable, consistent, and compliant.
  • Provide limited communications support when directly connected to an approved marketing initiative.

Desired Qualifications

  • Financial services, corporate banking, or investment banking experience is strongly preferred.
  • Experience with technology, mid-sized companies, or start-ups would be beneficial.
  • Consulting experience would be beneficial.

About the Company

Mitsubishi UFG

Global banking, trust, asset management, securities.

MUFG is a large financial services group formed in 2005 by merging Mitsubishi Tokyo Financial Group and UFJ Holdings. It provides a wide range of services, including commercial banking, trust banking, securities, credit cards, and asset management, through a global network of banks, trust banks, securities firms, and asset management subsidiaries. Its products work by offering loans and deposits, investment products, payment services, and financial advisory to individuals, businesses, and institutions via branches, digital platforms, and partnerships. The company differentiates itself with its size and global reach, a diversified mix of financial offerings, and strategic international investments (notably the 2008 stake in Morgan Stanley) that expand its US and global presence. MUFG’s goal is to support economic growth worldwide by providing comprehensive financial solutions and pursuing sustainable finance and innovation.

Company size
10,001+
Company stage
IPO
Headquarters
Tokyo, Japan
Founded
2006

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