Full-Time

Founding Account Executive

SMB

Updated on 8/1/2026

Dusk

Dusk

11-50 employees

On-trade sampling platform for brands

Compensation Overview

$150k - $200k/yr

+ Uncapped commission + Equity options

New York, NY, USA

In Person

Category
Sales & Account Management (1)
Required Skills
Sales
CRM
Salesforce

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Requirements
  • The candidate must have 2-4+ years of full-cycle sales experience in B2B SaaS; hospitality technology experience is a plus.
  • The candidate must have a proven track record of hitting or exceeding sales targets.
  • The candidate must have strong outbound sales skills and be able to create pipeline rather than only work inbound leads.
  • The candidate must be comfortable leading product demos and value-based conversations.
  • The candidate must have experience selling to small and medium-sized businesses and familiarity with transactional sales cycles of fewer than 30 days.
  • Familiarity with Salesforce is a bonus.
  • The candidate should have a passion for live entertainment, hospitality, and empowering small business owners.
Responsibilities
  • Own the full sales cycle, including outreach, discovery, demonstrations, and closing.
  • Prospect daily to create pipeline through high-quality outbound calls, emails, and social outreach.
  • Run discovery with venue operators to map pain points to return on investment and close with urgency.
  • Maintain and manage an accurate sales pipeline in the customer relationship management system.
  • Partner with customer success and onboarding teams to ensure smooth handoffs and long-term customer success.
  • Capture customer insights to inform the product roadmap and marketing messaging.
  • Hit and exceed monthly revenue targets.
Desired Qualifications
  • Hospitality technology sales experience.
  • Familiarity with Salesforce.

Dusk is a UK free drink app that acts as a full-service platform for brands to run on-trade sampling campaigns. It connects brands with about 4,000 venues, from independents to nationals, so they can serve their perfect drink to Millennial and Gen-Z customers at scale. The product works by coordinating sampling at partner venues, tracking every serve in real time to gather accurate preference data, and charging on a pay-per-serve basis with a guaranteed return on investment. Dusk aims to turn brand awareness into trial by delivering high-visibility sampling within the on-trade and supporting brands in building relationships with national chains, while delivering up to 5 million brand impressions per month.

Company Size

11-50

Company Stage

N/A

Total Funding

N/A

Headquarters

London, United Kingdom

Founded

2014

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Simplify Jobs

Simplify's Take

What believers are saying

  • Gen Z focus enables scalable brand activations for new liquid launches and global drink giants across UK pubs
  • Free drink incentives drive venue footfall during quieter times and increase post-reward customer spending significantly
  • Expansion into iOS-focused growth strategies may yield higher returns as iOS drive surged 35% in 2025

What critics are saying

  • UK class III age-restriction laws could ban alcohol sponsorship of free drinks for minors, invalidating Diageo and Bacardi revenue by 2026
  • Gen Z’s shift away from high-sugar cocktails threatens retention as the free drink model fails to adapt to low-alcohol preferences
  • Third-party tech integrations like Moondrop show fragile infrastructure that could break the three-stakeholder loop and lose venue partnerships

What makes Dusk unique

  • DUSK is the UK’s biggest nightlife app with 800,000+ Gen Z users and a free drink daily model
  • DUSK uniquely connects alcohol brands, venues, and consumers via sponsored free drinks and data-driven sampling
  • The platform launched in all major UK cities and partners with giants like Diageo, Bacardi, Patrón, and Guinness

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Benefits

Health Insurance

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Stock Options

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Growth & Insights and Company News

Headcount

6 month growth

-31%

1 year growth

-31%

2 year growth

-31%
Drinks Digest
Mar 23rd, 2023
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