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Publicis Groupe

Runs advertising and digital transformation services

Search Consultant

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeAmsterdam, NetherlandsNo salary listed

About the Job

Requirements

  • A completed higher professional or university-level education is required.
  • At least two years of work experience with search engine advertising (SEA) on the client or agency side is required.
  • Knowledge of Search Ads 360, Google Ads, Microsoft Ads, scripts, and tooling such as feed-management tools is required.
  • Excellent written and spoken Dutch and English are required.

Responsibilities

  • Translate client objectives into search advertising strategies with clear key performance indicators, working closely with colleagues and clients to achieve goals.
  • Set up, execute, manage, and optimize search advertising campaigns across platforms such as Google and Microsoft and sponsored products at e-tailers.
  • Ensure clients achieve visibility in Google to drive visibility, qualified traffic, conversions, and growth.
  • Manage Google Ads and Microsoft Ads accounts independently, both strategically and operationally.
  • Set up, manage, optimize, and report on search, shopping, Performance Max, demand generation, and video campaigns.
  • Analyze campaign and web data and make continuous adjustments to improve performance.
  • Use tools such as Search Ads 360 to monitor and improve campaigns.
  • Maintain contact with clients and partners such as Google and Bing.
  • Share knowledge, insights, and trends internally with the team and externally with clients.
  • Prepare reports using Google Analytics, Looker Studio, or comparable tools.
  • Keep clients proactively informed about current trends and developments.

Desired Qualifications

  • Extensive knowledge of Google Analytics is preferred.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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