Director of Supply Partnerships
Ctv
Posted on 3/24/2024
TripleLift

201-500 employees

Digital advertising platform optimizing creative, data, and targeting
Company Overview
TripleLift is a leading advertising platform that excels in delivering quality creative content, actionable data, and smart targeting, processing over 1 trillion monthly ad transactions to help publishers and platforms monetize their businesses. The company's technology is trusted by top brands to reach audiences across various digital platforms, offering premium formats and expert support to enhance performance. As an NMSDC certified minority-owned business under the Vista Equity Partners portfolio, TripleLift is committed to economic inclusion, further distinguishing it in the industry.
Data & Analytics

Company Stage

Series B

Total Funding

$16.6M

Founded

2012

Headquarters

New York, New York

Growth & Insights
Headcount

6 month growth

-3%

1 year growth

-4%

2 year growth

10%
Locations
New York, NY, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Sales
Communications
CategoriesNew
Sales & Account Management
Field Sales
Strategic Account Management
Requirements
  • 5+ years of advertising experience in a Business Development or Account Management capacity, with at least 2+ years focused on CTV
  • Proven track record of closing new CTV business and supporting existing CTV partners
  • Deep knowledge of the CTV landscape including familiarity with trends related to FAST, vMVPDs, OEMs, etc.
  • Strong technical understanding of programmatic and a proven track record of successfully leading complex workstreams with internal and external stakeholders
  • Strong negotiation skills and experience structuring and executing complex contractual agreements
  • Outstanding oral and written communication skills in English; ability to present effectively across multiple levels in an organization with complete composure
  • Effective time management skills, with the ability to prioritize and meet deadlines
  • Commitment to excellence: working with hustle, anticipating issues, and communicating with transparency and diplomacy
Responsibilities
  • Prospect and close new Tier 1 CTV publisher business, including structuring and negotiating complex, multi-product deals
  • Develop revenue models and manage forecasting for a book of business to ensure key CTV accounts are exceeding goals
  • Develop and maintain high-level relationships with C-suite executives at our CTV publisher customers, including CTV sales leadership
  • Pitch and sell CTV products to our existing publisher base, focusing on the TripleLift CTV Console for publisher-sold deals and new CTV ad formats
  • Collaborate with Publisher Client Services, Marketplace Development, and Demand Sales to drive growth initiatives and maximize deal spend
  • Be a CTV expert internally and trusted programmatic advisor with clients, staying ahead of industry trends and challenges facing the CTV supply marketplace
  • Develop best practices and processes for best-in-class service that is replicable for the support of mid-tier CTV clients
  • Prepare and present market insights and learnings to partners in regular QBRs to drive growth agenda
  • Understand the competitive landscape and share market learnings with the product team and other internal stakeholders
  • Represent TripleLift at industry events and conferences