Full-Time

Executive Director

Growth & Integration

Posted on 7/1/2024

5wpr

5wpr

201-500 employees

Public relations and communication strategies

Consulting
Consumer Goods

Compensation Overview

$250k - $300kAnnually

+ Discretionary Bonus

Expert

New York, NY, USA

Hybrid position requiring in-office presence.

Category
Growth Marketing
Growth & Marketing
Required Skills
Social Media
Data Analysis
Requirements
  • 15+ years of experience in multi-faceted digital marketing
  • Understanding of the nuanced integrated and digital needs of CPG, corporate, tech, and healthcare clients
  • Track record of winning, cultivating and organically growing digital business
  • Expert level knowledge of performance marketing, digital/social strategy and execution; content production, discovery and distribution; influencer marketing; and analytics. Bonus points for CX optimization experience, especially care.
  • Proven knack for developing innovative digital strategies shaped by data that deliver quantifiable results
  • Impeccable presentation skills to inspire C-level clients and colleagues alike
  • Demonstrated ability to lead a sizeable, diverse digital team
Responsibilities
  • Proactively prospect for new business opportunities, lead pitches and assume substantial business development role on core client teams
  • Champion external thought leadership and incubate new ideas and ways of working inside
  • Serve as a trusted counselor and serial ideator for our most important clients
  • Identify opportunities for growth and optimize digital & integrated marketing campaigns
  • Manage and mentor a team of 10+ digital/social strategists, community engagement specialists, influencer experts and content creators, ensuring the best and brightest talent is engaged and inspired to deliver exceptional work on time and on budget
  • Articulate the future vision for social media, influencer and content in our office and oversee its implementation
  • Lead integrated social media, content and influencer strategy and operations on the office’s largest accounts
  • Ensure flawless execution of integrated social media campaigns spanning consumer, technology and corporate

5W Public Relations (5WPR) specializes in creating effective communication strategies for a variety of clients across different industries, including technology, consumer products, health and wellness, and lifestyle. The firm offers a range of services such as corporate communications, digital and social media management, crisis communications, event marketing, and online reputation management. 5WPR works with a diverse client base, from large corporations like SAP National Security Services to emerging tech startups and consumer brands. What sets 5WPR apart from its competitors is its focus on crafting impactful ideas and implementing strategic plans that yield measurable results. The company's goal is to enhance clients' public image, manage their reputation, and help them achieve their business objectives through specialized PR services.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2003

Simplify Jobs

Simplify's Take

What believers are saying

  • 5WPR's expansion into K-beauty taps into a booming U.S. market.
  • Functional nutrition focus aligns with growing consumer health trends.
  • Recognition in industry awards boosts 5WPR's credibility and client attraction.

What critics are saying

  • AI-driven PR tools may reduce demand for traditional services.
  • In-house PR teams in corporations could decrease agency outsourcing.
  • Influencer marketing fraud risks damaging 5WPR's reputation.

What makes 5wpr unique

  • 5WPR excels in diverse industries, from technology to beauty and wellness.
  • The agency is renowned for innovative communication strategies and measurable results.
  • 5WPR's independent status allows for flexible, client-focused PR solutions.

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