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Publicis Groupe

Runs advertising and digital transformation services

Innovation & Experience Strategy Manager - Specialist

Strategy & Management ConsultingPosted on Nov 13
Full-timeParis, FranceNo salary listedIn-person

About the Job

Requirements

  • Fluency in written and spoken French and English.
  • Professional experience in innovation strategy, customer experience strategy, service design, product strategy, business design, management consulting, or a related field.
  • Demonstrated experience leading a project workstream or small multidisciplinary team.
  • Strong experience in customer and market research, innovation and growth strategy, value proposition design, service design, product discovery, or strategic foresight.
  • Experience developing customer journeys, ecosystem maps, personas, service blueprints, opportunity portfolios, North Stars, or strategic roadmaps.
  • Experience translating research and analysis into decisions, concepts, and actionable recommendations.
  • Confidence facilitating workshops and presenting to management-level client stakeholders.
  • Experience working with designers, researchers, product managers, data specialists, engineers, and business stakeholders.
  • Practical experience using generative AI in research, analysis, ideation, prototyping, or communication.

Responsibilities

  • Structure complex and sometimes ambiguous business, customer, and market challenges.
  • Define hypotheses, research questions, and problem-solving approaches for projects and workstreams.
  • Lead market, customer, competitor, startup, technology, and business-model analysis.
  • Combine qualitative, quantitative, and secondary evidence to identify trends, unmet needs, and demand spaces.
  • Guide teams in turning evidence into clear insights, strategic implications, and growth opportunities.
  • Lead the design of new products, services, experiences, and business models.
  • Create and validate differentiated value propositions across customer desirability, business viability, and technological feasibility.
  • Define strategic visions, North Stars, opportunity portfolios, prioritization frameworks, and roadmaps.
  • Connect recommendations to practical experiments, prototypes, and implementation pathways.
  • Make assumptions, risks, dependencies, and trade-offs explicit so clients can make informed decisions.
  • Lead the creation of customer journeys, ecosystem maps, personas, experience models, and journey architectures.
  • Develop current-state and future-state service blueprints connecting experience with people, process, data, and technology.
  • Identify critical moments, pain points, and value-creation opportunities across channels and touchpoints.
  • Translate experience opportunities into requirements, capabilities, metrics, and change backlogs.
  • Work with product, technology, and operating-model specialists to connect experience strategy with delivery.
  • Ensure proposed experiences are inclusive and consider accessibility from the outset.
  • Use generative AI to accelerate research, analysis, synthesis, ideation, prototyping, and storytelling.
  • Explore how AI is changing customer behavior, markets, industries, organizations, and business models.
  • Design AI-enabled products, services, and experiences that solve meaningful customer and business problems.
  • Help teams distinguish viable AI applications from technology-led experimentation without a clear purpose.
  • Apply a responsible, critical, and human-centered perspective to AI-enabled innovation.
  • Design and facilitate collaborative workshops with multidisciplinary teams and client stakeholders.
  • Build agendas, select appropriate methods, and adapt sessions in response to emerging needs.
  • Create clear, persuasive narratives connecting customer needs, business ambition, technology, and operational reality.
  • Develop executive-ready presentations and professional-quality deliverables.
  • Present recommendations confidently to management-level and senior stakeholders.
  • Provide direction and constructive feedback on deliverables produced by other team members.
  • Lead a substantial workstream or a small-to-medium engagement from planning through completion.
  • Define activities, deliverables, roles, dependencies, and quality expectations.
  • Coordinate consultants and specialists from across the SPEED capabilities.
  • Manage progress, risks, issues, and changes while maintaining a clear focus on outcomes.
  • Act as a day-to-day contact for client stakeholders.
  • Ensure deliverables are completed on time, within agreed scope, and to a high standard.
  • Contribute to estimates, proposals, statements of work, and engagement planning.
  • Build trusted relationships with peer-level and management-level client stakeholders.
  • Identify opportunities to extend the value and impact of ongoing client work.
  • Contribute to pitches, proposals, RFP responses, and opportunity-shaping conversations.
  • Support the development of Innovation & Experience Strategy offerings, methods, tools, and points of view.
  • Coach junior colleagues through project feedback, practical guidance, and career conversations.
  • Help create an inclusive, supportive, and intellectually demanding team environment.

Desired Qualifications

  • Experience connecting customer experience strategy with product management, technology, or operating-model change.
  • Experience applying Agile, Lean, or experimentation-based approaches.
  • Experience with AI-enabled product or service innovation.
  • Experience on international or multi-market engagements.
  • Familiarity with commercial modeling, business cases, opportunity sizing, or portfolio prioritization.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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