Full-Time
Manager SMB Sales
Newsela
501-1,000 employees
Subscription-based platform delivering multi-level K-12 content
No salary listed
Remote in USA
Remote
 Sales & Account Management (1) |
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- 3+ years of experience managing a sales team, specifically within the K-12 EdTech space
- Proven track record as a top performer in K-12 EdTech sales as an individual contributor with experience consistently meeting (or exceeding) sales quotas, prior to becoming an EdTech sales leader
- Deep understanding of the K-12 education landscape, including funding, state initiatives, demographics, standards of adoption, and school/district decision-making processes
- Experience cultivating a culture of high performance by supporting and training a team, while holding them accountable to sales targets. Comfortable operating in a performance management focused sales culture
- Strong ability to build trust with direct reports, and the broader Newsela team, understanding the importance and benefits of cross-departmental collaboration
- Strong follow-up skills and a project management mindset to keep a high-volume "sales machine" running smoothly
- Well-versed in Salesforce, Gong, Salesloft, and Slack (or similar tools), using data and deal reviews to inform team strategy and identify growth trends
- Comfortable using AI tools for account intelligence, prospecting, and outbound sales communication
- Skillful at creating regional and state-specific sales strategies, and successful in implementing them across a team
- Legally authorized to work in the United States
- Manage the sales team and all associated elements of sales execution for the SMB market segment, including schools and small-to-mid-sized districts
- Drive overall pipeline and stage management to meet or exceed revenue targets; ensure effective team onboarding and training, develop national and regional/state growth strategies, and cultivate high-level relationships with key schools and districts
- Provide daily, hands-on leadership and strategic deal reviews using Gong, Salesforce, and AI tools to identify pipeline trends and anticipate team needs
- Model sales excellence and provide continuous coaching to support an already strong team consistently achieve or exceed quarterly and annual revenue targets
- Drive a proactive "hunter" culture and empower your team of Account Executives to self-generate pipeline, in addition to collaborating closely with their SDR partner
- Partner with our Learning & Enablement team to hire, mentor, coach, develop, and retain top talent to achieve individual quotas
- Develop and manage an overall action plan to achieve quota, serving as a strategic "project manager" for the segment to ensure operational scalability and quality control
- Partner with sales leadership in defining, planning, and executing initiatives that drive operational scalability, including implementing value-based controls (e.g. pricing, contract terms, etc.), optimizing processes to compress sales cycles, and maximizing trial conversion rates
- Leverage our tech stack, including a variety of AI tools, to drive greater efficiency & productivity
- Experience working in a high-velocity role with small-to-mid-sized schools and districts a plus
- Proficiency in Spanish is a strong plus
- Travel up to 30 percent may be required
Newsela provides a subscription-based platform that offers a large library of articles and educational content for K-12 students, across English Language Arts, Science, and Social Studies. Content is curated from reputable sources and updated daily, available at five reading levels to fit varying abilities, and aligned to national and state standards. Teachers access the materials through a Learning Management System (LMS) integration, with accompanying activities, reporting tools, and webinars to support instruction. Unlike many rivals, Newsela differentiates itself with its combination of multi-level texts, constant fresh content, standards alignment, LMS integration, and teacher-focused resources. The company's goal is to make classroom content more engaging and accessible while helping educators meet standards and plan instruction more effectively.
Company Size
501-1,000
Company Stage
Series D
Total Funding
$172.2M
Headquarters
New York City, New York
Founded
2013
Simplify's Take
What believers are saying
- EveryDay Labs prevents 3.1 million absences, restoring 1.1 billion instruction minutes.
- Generation Genius $100M acquisition boosts K-8 STEM video engagement.
- Districts adopt Luna AI in thousands of schools for MTSS streamlining.
What critics are saying
- SPLC and Zinn partnerships trigger parent backlash, canceling conservative contracts.
- Acquisition spree overextends balance sheet, diluting focus by 2027.
- Renaissance Star360 captures 20% market share from fragmented platform.
What makes Newsela unique
- Newsela adapts trusted news into five reading levels for K-12 standards.
- Acquired EveryDay Labs integrates attendance with academic data via Schoolytics.
- Luna AI assistant powers real-time insights across Formative and Newsela suite.
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Your Connections
People at Newsela who can refer or advise you
Benefits
Medical, dental, & vision insurance
Pet insurance
Work from home
Parental leave
Flexible PTO
Inclusive experiences
Professional development
Growth & Insights and Company News
6 month growth
↓ -2%1 year growth
↓ -3%2 year growth
↓ -3%Newsela, a leading education data and assessment platform, has acquired EveryDay Labs, a company focused on preventing K-12 chronic absenteeism. EveryDay Labs will join Schoolytics by Newsela, creating a unified platform for academic and attendance improvement tools. EveryDay Labs, founded on behavioural science research by Dr Todd Rogers, has partnered with over 4,000 schools to prevent 3.1 million absences and restore over 1.1 billion minutes of instruction. The company uses personalised communication and multilingual support to strengthen family-school partnerships. Newsela plans to integrate Schoolytics and EveryDay Labs, providing districts with connected insights combining attendance data with academic improvement tools and early warning systems. This acquisition follows Newsela's recent purchase of Schoolytics and launch of AI teaching assistant Luna.
EveryDay Labs joins Schoolytics by Newsela to unify academic and attendance improvement tools. March 4, 2026 New York, NY - Newsela, the leading data, instruction, and assessment system that transforms fragmented data into meaningful actions for every student, announced today that the company has acquired EveryDay Labs, the leading evidence-based company dedicated to preventing and reducing K-12 chronic absenteeism at scale. EveryDay Labs will become part of Schoolytics by Newsela, a platform that serves as a district's one-stop shop for actionable student data. With this expansion of Newsela's portfolio of EdTech products, Newsela continues to make it easier for educators to deliver meaningful learning for every student, every day, with targeted, actionable insights on everything from student progress to behavior and attendance. "Our mission is to deliver meaningful classroom learning for every student. But we can only support that for students who make it to the classroom," shared Pep Carrera, Newsela's Chief Executive Officer. "Attendance is a leading indicator of student engagement and learning. We want to help educators identify trends and effectively support students before chronic absenteeism begins. Adding EveryDay Labs to our portfolio was a natural fit; its best-in-class, research-backed attendance solution is a key component of the actionable data district leaders need to guide their tiered support and intervention strategy decisions." "We started EveryDay Labs because we believe every student deserves the opportunity to be present and learning every day," shared Emily Bailard, EveryDay Labs's Chief Executive Officer. "EveryDay Labs was developed from groundbreaking research leveraging behavioral science by our Founder & Chief Scientist, Dr. Todd Rogers. We've partnered with over 4,000 schools to address the chronic absenteeism crisis by providing tools that strengthen family-school partnerships and help families overcome barriers to attendance, ultimately preventing 3.1 million absences while restoring over 1.1 billion minutes of instruction to date. Joining Newsela's suite of solutions will enable districts and educators to unify evidence-based attendance improvement tools and strategies with academic improvement tools, early warning systems, and MTSS." Newsela shared that they plan to integrate Schoolytics and EveryDay Labs soon, bringing access to the leading attendance platform to Schoolytics customers and a cutting-edge data and MTSS solution to EveryDay Labs customers. The acquisition of EveryDay Labs continues a series of exciting announcements from Newsela, including the recently announced acquisition of Schoolytics and the launch of an AI-powered teaching assistant, Luna, used now by thousands of schools across the company's suite of products. With this expansion of innovative products, Newsela is focused on providing the connected insights and meaningful actions that accelerate growth for every student, every day. About Newsela Newsela transforms data into meaningful actions that remove barriers and accelerate growth for every student, every day. By unifying behavioral and learning science across its integrated suite - including Newsela, Formative, Schoolytics, and EveryDay Labs - the company provides a single, evidence-based solution for instruction, assessment, and intervention. Orchestrated by Schoolytics, Newsela enables K-12 districts to move beyond fragmented information and provide an integrated and actionable comprehensive system of supports. To learn more about Newsela, visit the company's website. About EveryDay Labs EveryDay Labs is a K-12 education technology company that unites behavioral science, data science, and family engagement to reduce chronic absenteeism while equipping educators to optimize attendance supports districtwide. Through the company's proactive, personalized communication, multilingual support, and strategic consulting, EveryDay Labs has partnered with districts to prevent over 3.1 million absences and restore over 1.1 billion minutes of instruction. To learn more about EveryDay Labs, visit the company's website. Browse more educational and seasonal content from Newsela. Inspire the desire to learn. Ready to engage, support, and grow every learner? Solutions. Resources. About. Contact Newsela Inc.. 2026 Newsela Inc. Newsela uses cookies to enhance user experience and to analyze performance and ensure proper functioning of its website. By clicking "Accept All Cookies", you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in its marketing efforts. See its Cookie Policy for more information or visit its preference center to change your cookie settings. Cookie Policy.
Newsela, a K-12 instructional and assessment provider, has acquired Schoolytics, an analytics and AI platform that measures and manages student data. The acquisition will help educators consolidate fragmented data on student progress, behaviour and attendance into actionable insights. Schoolytics integrates academic, behavioural and engagement data with workflows for identifying needs and monitoring interventions. The platform will be integrated with Newsela's product portfolio, starting with Formative, a district-level assessment solution offering real-time feedback and standards-aligned reporting. Founded to address schools being "data rich and information poor", Schoolytics consolidates data from student information systems, learning management systems and assessment platforms. Newsela plans to introduce Luna, its AI-powered assistant, to the Schoolytics platform to further enhance data-driven insights for educators.
Newsela acquires Schoolytics to help educators turn fragmented student data into insight and action. The Newsela team. New York, NY - Newsela, a leading provider of high-quality instructional and assessment products for K-12, announced today that the company has acquired Schoolytics, an analytics and AI platform to measure, monitor, and manage student data. Adding Schoolytics to its growing portfolio of EdTech products, Newsela continues to make it easier for educators to deliver meaningful learning for every student with targeted, actionable data insights on everything from student progress to behavior and attendance. "With the addition of Schoolytics, we're giving districts a more connected way to understand student data, coordinate action across instruction and assessment, and ultimately drive student growth," said Pep Carrera, Chief Executive Officer of Newsela. "Schoolytics brings together academic, behavioral, and engagement data with workflows that help educators identify needs, monitor progress, and manage interventions. When combined with Newsela's instructional platform and Formative's real-time assessment insights, districts can move more seamlessly from insight to action - streamlining MTSS and RTI efforts and supporting timely, data-informed decisions at every level of the district. "We started Schoolytics after hearing a consistent pain point from school districts: they felt 'data rich and information poor.' Schools are working with mountains of data, but often lack the tools to make it actionable. Our goal has been to bring a modern, enterprise-level data platform to school systems to help them turn data into insight and action. A true one-stop shop for student data," said Aaron Wertman, Schoolytics' Co-Founder and CEO. "We're excited to deepen the products' impact with Formative's robust assessment suite. Together with Newsela products, the solutions offer access to everything a district needs to connect daily instruction with district-wide assessments and data, driving better insights that inform teaching, learning, and decision-making at every level. From classroom educators to district leadership teams, we'll offer a seamless way to understand what students know, what they need next, and how supports are working over time. We're really excited about giving districts tightly integrated tools to identify needs early, monitor progress, and ensure resources are targeted where they'll make the biggest difference." Newsela shared that the team plans to integrate the full portfolio of products with Schoolytics' data platform, starting with Balanced Assessment by Formative, a district-level assessment solution that powers real-time feedback, standards-aligned activities, and reporting. This new solution will give educators and administrators access to consolidated data, without spending hours on manual data compilation from disparate sources, freeing them to focus more on supporting students effectively. The acquisition of Schoolytics kicks off another year of exciting updates from Newsela. The company recently acquired Generation Genius - a trusted educational streaming platform for K-8 science and math videos, activities, and lessons - and integrated the content into the newly launched Newsela STEM. This school year, the company also announced the launch of Luna, an AI-powered assistant available across all of Newsela's products. The company plans to introduce Luna to the Schoolytics platform, expanding on the already robust AI-driven data insights and workflows that unlock efficiencies for educators to improve student outcomes. With this continued expansion of innovative products, Newsela is committed to helping educators take meaningful actions that drive student growth - powered by connected instruction, assessment, and data. About Newsela Newsela products are purpose-built to unlock student motivation, inspire teachers, and drive long-lasting learning outcomes. With a suite of products to support knowledge- and skill-building, writing practice, daily instruction, and assessment in K-12 classrooms, Newsela offers solutions backed by learning science research to drive student outcomes and support teachers in their instructional goals. To learn more about Newsela, visit the company's website. For press inquiries, contact [email protected]. About Schoolytics Schoolytics is a powerful, flexible platform for building and sharing data dashboards to track student outcomes and monitor progress. The platform integrates with the SIS, LMS, and assessment platforms to provide instant access to student data and allow smart decision-making for district leaders, school leaders, and teachers.
Earlier this summer, Newsela launched Luna, an AI-powered teaching assistant across its full product suite, with the goal of bringing the team's education expertise and purposeful approach to AI applications to the classroom.