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Foxelli Group

Builds online brands for hobbies and everyday life

Quilting Assistant Brand Manager - DTC E-commerce

Brand & Creative MarketingPosted on Nov 13
Full-time€1.5k

About the Job

Requirements

  • Quilting knowledge is advantageous, particularly for working with patterns and product content.
  • Experience in e-commerce, product development, or brand management is helpful but not mandatory.
  • Be comfortable using Shopify, Asana, Google Sheets, Claude, InDesign, and other AI tools.
  • Be available during at least five hours of typical Eastern European Time working hours if hired full-time; this requirement does not apply to part-time roles.
  • Be located in one of the listed eligible hiring countries.

Responsibilities

  • Help develop and improve products for Mrs Quilty.
  • Review patterns, instructions, and content for accuracy and quality.
  • Work with creators and internal teams to bring projects to life.
  • Help manage the Shopify store.
  • Review customer feedback and identify trends, issues, and opportunities.
  • Turn customer insights into ideas for improving products and the customer experience.
  • Keep up with quilting trends and research new ideas, products, and brand opportunities.
  • Help answer product-related customer questions and respond to feedback.
  • Monitor online communities and customer discussions.
  • Help execute marketing initiatives and campaigns.
  • Source creative content and support product storytelling.
  • Use AI tools to speed up research, analysis, and everyday tasks.
  • Identify ways technology can help the team work faster and more effectively.

Desired Qualifications

  • Crochet or knitting knowledge is a significant advantage.
  • Experience in e-commerce, product development, or brand management is helpful.

About the Company

Foxelli Group

Builds online brands for hobbies and everyday life

Foxelli Group builds and runs online consumer brands for people interested in crafts, self-care and outdoor activities. Its portfolio includes Mindful Souls, which sells spiritual and self-care products, Mrs. Quilty for quilting supplies, and Foxelli Outdoor Gear for hiking and camping equipment. The brands sell directly through their own storefronts, with recurring product boxes alongside individual purchases. Foxelli develops products and runs the marketing, customer support and online sales work behind these businesses, using customer feedback to guide improvements. The group has operating roots in a venture started in 2013 and is headquartered in Amsterdam, Netherlands.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
Amsterdam, Netherlands
Founded
2013

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