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Faraday Norton

Marketing Generalist

Marketing Generalist & ManagementPosted on Nov 11
Full-timeMarousi, GreeceNo salary listedIn-person

About the Job

Requirements

  • A Bachelor's degree in Marketing, Communications, Business, or a related field is required.
  • Three to five years of experience in a marketing role is required; product marketing or go-to-market exposure is desirable.
  • Hands-on daily fluency with ChatGPT, Claude, and Gemini, with concrete examples of output or workflows built, is required.
  • Practical experience with AI builders such as Lovable, v0, Bolt, Replit, Cursor, or similar is required, including the ability to ship a landing page or simple tool end-to-end without engineering.
  • Sound prompt-engineering judgment and curiosity about emerging AI capabilities, including agents, automation, and vibe-coding, are required.
  • A strong grasp of digital marketing, including search engine optimization, search engine marketing, email, and social media, is required.
  • Hands-on experience with analytics, customer relationship management, and marketing automation tools is required.
  • Written and verbal communication in Greek and English is required.
  • Project management, creative thinking, analytical judgment, initiative, and attention to detail are required.

Responsibilities

  • Develop and execute marketing strategies aligned with the group's objectives, ensuring brand consistency across business units.
  • Manage corporate identity and deliver targeted campaigns across digital and offline channels.
  • Support product marketing across portfolio companies, including positioning, messaging, and go-to-market for new and existing offerings.
  • Use AI tools such as ChatGPT, Claude, and Gemini daily for content, research, analysis, and ideation; design prompts and lightweight workflows that scale across the team.
  • Build landing pages, microsites, and campaign prototypes with AI builders such as Lovable, v0, or Bolt without waiting on development resources.
  • Run market research, track performance, and manage marketing budgets to maximize return on investment.
  • Coordinate external agencies, freelancers, and service providers.

Desired Qualifications

  • A Master's degree is a plus.
  • Product marketing or go-to-market exposure is preferred.

About the Company

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