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PAYBACK

Digital loyalty and data ecosystem

Senior Product Owner - Adtech

Product ManagementConfirmed live in the last 24 hours
Full-timeMunich, GermanyNo salary listed

About the Job

Requirements

  • Several years of solid experience as a Product Owner or Product Manager in a digital environment, including responsibility for products or platform capabilities in the AdTech environment.
  • A very good understanding of AdTech systems such as Ad Servers, DMPs, and DSPs, as well as Ad Operations, Ad Trafficking, targeting, and billing.
  • Experience integrating third-party systems via APIs, working with mobile applications and in-app advertising, and managing mobile SDK lifecycles.
  • Ability to understand complex system architectures and technical processes and develop them with scalability and automation in mind.
  • Ability to manage product vision, roadmap, priorities, and backlog, use Jira and Confluence, and engage different stakeholders.
  • Very good German and English language skills.

Responsibilities

  • Provide functional leadership to the Ads & Feed Crew and own product capabilities for booking, targeting, and delivering ads, from product vision and MVPs through the long-term target state.
  • Drive integration of the third-party Ad Server into the PAYBACK Marketing Platform and develop scalable, automated booking and targeting processes.
  • Own integration and display of ads in user-facing channels, particularly the PAYBACK App, including integration, maintenance, and upgrades of the Ad Server SDK.
  • Prioritize requirements and product increments based on business impact, technical feasibility, performance, and user experience, and manage the roadmap and backlog.
  • Act as the central interface between Business, Tech, and the external Ad Server provider, advise on requirements, and develop product solutions with stakeholders.
  • Monitor AdTech and MarTech market developments, assess their potential, and derive proposals for developing the product area.

About the Company

PAYBACK

Digital loyalty and data ecosystem

PAYBACK operates Europe’s leading loyalty and data ecosystem. It runs a digital platform where shoppers earn points for purchases with a network of partner brands, using a mobile app and loyalty card to track activity and deliver rewards. How it works: Customers link purchases to their PAYBACK account, accumulating points that can be redeemed for rewards or discounts. The system uses purchase data to personalize offers and recommendations while providing partners with insights about consumer behavior. How it stands out: PAYBACK combines loyalty services with a large-scale data-driven platform across many European markets, offering a broad partner network and customer-centric promotions that are tailored through data insights. Goal: To deepen shopper engagement and partner value by turning shopping activity into rewards and actionable consumer insights, creating a scalable loop that benefits both sides.

Company size
1,001-5,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Gurugram, India
Founded
2000

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