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AXA

Global insurer offering life, property, casualty

Director B2C Travel Insurance

Growth MarketingConfirmed live in the last 24 hours
Full-time

About the Job

Requirements

  • At least 10 years of experience in eCommerce, including at least 5 years in a senior leadership or strategic role.
  • Expertise in digital marketing channels such as search engine optimization, search engine marketing, social media, and affiliate marketing.
  • Experience with analytics tools such as Google Analytics and testing methodologies such as A/B testing.
  • Ability to manage multiple stakeholders in a matrix organization and adapt to change.
  • Understanding of travel insurance or financial services is advantageous but not mandatory.

Responsibilities

  • Develop and execute a scalable eCommerce growth strategy to maximize revenue and profitability in the B2C travel insurance channel.
  • Lead and inspire a high-performing team, fostering innovation, collaboration, and customer-centricity.
  • Oversee end-to-end management of digital platforms, enhancing customer experience, funnel performance, and conversion rates.
  • Drive digital marketing initiatives, including search engine optimization, paid media, affiliates, social media, and customer relationship management campaigns, to attract and retain customers.
  • Use data analytics and A/B testing to optimize pricing, promotions, content, and website performance.
  • Collaborate with global and local teams to align strategies, implement new capabilities, and stay current with market trends.
  • Manage vendor relationships and develop affiliate strategies to sustain and accelerate growth.
  • Monitor key performance indicators and use insights to continuously refine the product portfolio and user journey.

Desired Qualifications

  • Understanding of travel insurance or financial services.

About the Company

AXA

Global insurer offering life, property, casualty

AXA is a global insurer and asset manager that provides life, health, and property and casualty insurance, as well as related financial services. Its products work by customers paying insurance premiums in exchange for coverage against risks; AXA pools risk across many policyholders, prices premiums based on risk, and pays claims when events occur, while also offering investment and retirement products through its asset management arm. The company has grown through large acquisitions, giving it a wide geographic footprint and a diverse mix of personal, commercial, and specialty insurance offerings. This scale and breadth set AXA apart from many competitors, alongside a long history of strategic mergers that expanded its reach to customers around the world. AXA’s goal is to be a leading global insurer and asset manager, delivering financial protection and long-term value to customers and stakeholders.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1816

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