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Full-Time

Content Designer

Posted on 7/12/2024

WillowTree

WillowTree

501-1,000 employees

Mobile strategy, design, and development services

Consulting
Hardware
Enterprise Software
Financial Services
Healthcare
Consumer Goods
Gaming

Compensation Overview

$95k - $107kAnnually

Entry

Vancouver, BC, Canada

Category
Content Strategy
Content & Writing
Required Skills
Communications
Requirements
  • A great command of language, with experience in technical communication, creative writing, UX writing, or content design
  • Experience presenting to clients and executives
  • Eagerness to learn about new technologies
  • An eye for detail
  • The ability to think “big picture” as you break a large, complex problem into manageable chunks
  • A focus on improving user experience
  • Experience working with a multidisciplinary team (Product Strategy, Research, Design, and Engineering)
Responsibilities
  • Work in a highly collaborative cross-disciplinary environment with Product Designers, Researchers, Engineers, Strategists, and your fellow Content Designers to create, test, and iterate on solutions for digital user experiences
  • Plan information architecture and content hierarchy for digital products
  • Run workshops to help clients nail down their brand’s voice and tone
  • Map out workflows to publish digital content
  • Design conversation flows for chatbots
  • Collaborate with a Product Designer to create wireframes and branded microcopy for digital products (websites, apps, chatbots, etc.)
  • Partner with Product Researchers to include content in usability testing and help facilitate user interviews
  • Whiteboard content models with cross-functional product teams

WillowTree helps clients leverage mobile technologies by guiding them from strategy development to product launch. Their process begins with creating a mobile strategy that considers real-world costs and timelines. They then design, develop, test, and launch mobile products, ensuring a comprehensive approach to app, web, and OTT development, as well as digital product strategy and design. What sets WillowTree apart from competitors is their ability to address high-level strategic concerns while also managing the practical aspects of product development. Their goal is to empower clients, including Fortune 500 companies like PepsiCo and National Geographic, to successfully navigate the mobile landscape and grow their digital presence.

Company Stage

M&A

Total Funding

N/A

Headquarters

Charlottesville, Virginia

Founded

2007

Growth & Insights
Headcount

6 month growth

-1%

1 year growth

-1%

2 year growth

-1%
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Simplify's Take

What believers are saying

  • Recognition by Forrester as a notable provider in innovation consulting services highlights WillowTree's industry leadership.
  • The integration of OpenAI's ChatGPT into the Vocable AAC app showcases WillowTree's commitment to leveraging advanced technologies for impactful solutions.
  • Acquisitions like PoaTek and Maark expand WillowTree's capabilities and market reach, offering employees diverse opportunities for growth and learning.

What critics are saying

  • The competitive landscape of digital consultancy requires constant innovation to stay ahead, posing a risk of falling behind if WillowTree fails to keep up.
  • Integration challenges from multiple acquisitions could lead to operational inefficiencies and cultural clashes.

What makes WillowTree unique

  • WillowTree's end-to-end service model, from strategy to growth, ensures a seamless client experience, unlike competitors who may only focus on specific phases.
  • Their focus on integrating cutting-edge technologies like conversational AI into mobile apps sets them apart in the digital consultancy space.
  • Serving high-profile Fortune 500 clients demonstrates their capability to handle large-scale, complex projects with high stakes.
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