Marketing Manager
About the job
- A bachelor's degree in Marketing, Communications, or a related field is preferred.
- At least 3–5 years of marketing experience, preferably in retail, automotive, or powersports industries.
- Proficiency in digital marketing platforms, social media management, and analytics tools.
- Creative, organizational, and project management skills.
- Ability to plan and execute large-scale events with attention to detail.
- Strong written and verbal communication skills.
- Experience managing marketing budgets and tracking return on investment.
- Familiarity with Harley-Davidson culture and customers is preferred.
- Proficiency in Adobe Creative Suite, Canva, Google Analytics, and Microsoft Office.
- A valid driver's license and motorcycle endorsement are preferred.
- Develop and execute dealership marketing campaigns and events.
- Manage social media, digital advertisements, and website updates.
- Create content that highlights the Harley-Davidson experience.
- Build partnerships with community organizations and media outlets.
- Track campaign performance and report results to management.
- Familiarity with Harley-Davidson culture and customers.
- A bachelor's degree in Marketing, Communications, or a related field.
- A valid driver's license and motorcycle endorsement.
About the company
Ted Britt Auto Group sells cars, trucks and motorcycles to drivers across Northern Virginia through dealerships for Ford, Lincoln, Chevrolet and Harley-Davidson. Its stores carry vehicles from their manufacturers alongside used cars from several brands, so buyers can compare passenger vehicles and work trucks within the same group. Customers can browse inventory online, arrange financing or a lease, trade in an existing vehicle, and return for maintenance, repairs and replacement parts, with revenue coming from vehicle sales and after-sales service. The family-owned business grew from a Ford dealership opened in 1959 and is headquartered in Fairfax, Virginia.
Company Size
N/A
Company Stage
N/A
Total Funding
N/A
Headquarters
Fairfax, VA
Founded
1959
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Simplify's Take
What believers are saying
- Quantico apprentices earn $14-$20 hourly: paid mentorship includes a path toward Harley-Davidson technician certification.
- Experienced technicians get brand-transition training: Ted Britt Chevrolet welcomes other manufacturers and supports qualified hires through factory training.
- Retirement saving includes employer support: Ted Britt lists a company match on its employee 401(k) plan.
What critics are saying
- Quantico apprentices face physical demands: the role requires frequent 50-pound lifting and weekend work as required.
- Service coverage extends beyond weekdays: Ted Britt advertises Saturday service and Sunday Quick Lane opening.
- Chantilly wholesale sellers work in the field: assigned accounts require regular visits and a clean driving record.
What makes Ted Britt Auto Group unique
- Ted Britt ties loyalty coverage to repeat service: eligible owners must return every six months or 7,500 miles.
- Truck work reaches commercial fleets: Ted Britt Truck Shop handles authorized Ford warranty and recall repairs.
- Parts sales reach independent repairers: Ted Britt has a wholesale business serving repair facilities and commercial clients.
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