Inactive
P

Pinterest

Runs an app for finding and saving visual ideas

Integrated Marketing Lead - Global Programming & Industry

Brand & Creative MarketingPosted on Oct 23
Full-time

About the Job

Requirements

  • A minimum of 8 years of experience in integrated marketing, B2B marketing, product marketing, brand marketing, and/or digital marketing, ideally within technology, media, advertising, agency, or platform environments.
  • Experience developing and leading multi-channel marketing programs from strategy through execution, measurement, and optimization.
  • Strong understanding of the needs of advertisers, agencies, and sales organizations, with experience partnering closely with client-facing and revenue-driving teams.
  • Experience leading or supporting high-profile industry moments such as tentpole events, executive speaking engagements, hosted events, thought leadership programs, and strategic partnerships.
  • Proven ability to lead complex, cross-functional initiatives and influence outcomes across diverse stakeholders and functions.
  • Strong strategic thinking paired with operational rigor and project management skills.
  • Exceptional written and verbal communication skills, with the ability to shape narratives, build alignment, and communicate effectively with senior stakeholders.
  • Demonstrated ownership, initiative, and sound judgment, with the ability to move work forward independently while navigating ambiguity and change.
  • Strong attention to detail and a high bar for quality, with the ability to manage multiple priorities in a fast-paced environment.
  • Experience using AI tools to accelerate workflows across research, drafting, synthesis, analysis, planning, and reporting, paired with strong judgment to validate accuracy, mitigate bias, and maintain ownership of final outputs in line with Pinterest’s AI expectations.
  • Bachelor's degree in marketing, communications, business, or a related field, or equivalent experience.

Responsibilities

  • Own Pinterest’s industry presence, including executive speaking opportunities, external storytelling, and thought leadership at priority global tentpoles.
  • Develop programming for Pinterest-owned events and global industry tentpoles, including talking points, fireside chats, client panels, testimonial videos, and other programming.
  • Inform Pinterest's speakership strategy and lead execution across key global tentpoles, including Cannes Lions and Pinterest Presents, sourcing, pitching, and securing speaking opportunities that match Pinterest voices to appropriate stages and support business priorities.
  • Lead cross-functional collaboration across regional and global stakeholders to align on priority opportunities, streamline execution, and deliver high-impact industry programs.
  • Prepare and support internal spokespeople and executives for speaking engagements by developing briefs, talking points, and narratives in partnership with Communications to establish a consistent Pinterest story across stage moments.
  • Build and activate integrated partnership opportunities with clients and third-party partners that strengthen Pinterest’s industry relevance and contribute to business growth.
  • Lead end-to-end planning across briefs, workbacks, budgets, approvals, dependencies, logistics, and launch readiness to ensure programs are delivered effectively.
  • Support measurement and optimization by defining success metrics, tracking program impact, and translating results into actionable recaps and recommendations.
  • Monitor industry and competitive trends to identify opportunities for Pinterest to lead relevant conversations with senior brand and agency decision-makers.
  • Use AI to accelerate research, speaker briefing preparation, event planning, and reporting, applying judgment and verification to ensure correctness and quality.

Desired Qualifications

  • Experience in integrated marketing, B2B marketing, product marketing, brand marketing, and/or digital marketing within technology, media, advertising, agency, or platform environments is ideally preferred.

About the Company

Pinterest

Runs an app for finding and saving visual ideas

Pinterest runs a visual search and discovery app where people look for ideas in areas like cooking, home decor, fashion, and travel, then save the images they like to themed collections called boards. In 2012 it became the fastest standalone website to reach 10 million monthly US visitors, according to measurement firm comScore. Each saved image, called a Pin, links back to its source, such as a recipe or a product page, and people search with words or with a photo to find similar ideas and things to buy. Brands pay to show ads among Pins in feeds and search results, and Pinterest also sells ads on streaming TV. It launched in 2010 and is based in San Francisco, California.

Company size
5,001-10,000
Company stage
IPO
Headquarters
San Francisco, CA
Founded
2010

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