O

Omnicom Group

Global marketing, media, and PR network

Manager, Planning

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeMichigan, USA

About the Job

Requirements

  • Confident presentation skills in internal and client meetings.
  • Mastery of syndicated research sources, planning tools, and media mathematics.
  • Solutions-driven troubleshooting skills.
  • Excellent written and verbal skills.
  • Ability to organize work and manage timelines with others.
  • Strong knowledge of industry trends and planning and measurement models.
  • Understanding of marketing and communications processes.
  • Ability to work autonomously and in a group.

Responsibilities

  • Develop and execute strategic cross-channel communications plans for client assignments in conjunction with internal agency specialty teams.
  • Supervise the development and implementation of targeted, innovative media solutions consistent with media strategies.
  • Leverage performance and measurement insights to inform plan recommendations and optimizations.
  • Create external briefing documents aligned with plan parameters, objectives, and strategies.
  • Use syndicated research to compile category trends, audience consumption, partner data, and competitive activity, and derive strategic insights to inform partner consideration sets and channel mix.
  • Develop relationships and meet with media partners to share client objectives and priorities and stay current on their offerings.
  • Monitor the changing media landscape to identify relevant opportunities and solutions and develop points of view.
  • Use planning best practices, media acumen, and understanding of client business to steward planning recommendations and conversations.
  • Prepare and deliver presentations showing how recommendations meet client briefs, objectives, and measurement expectations.

Desired Qualifications

  • Three to five years of experience in media planning across various channels and national or local scope.
  • Knowledge of Microsoft Office, including Word, Excel, and PowerPoint.
  • Knowledge of campaign management, ad-serving technology, third-party market research, and cloud-based collaboration tools, including MediaTools, Prisma/MBOX, DCM, Nielsen Ad Intel, Pathmatics, eTelmar, MRI Simmons, comScore, eMarketer, and SharePoint.
  • Success managing junior staff and ability to manage up to leadership.

About the Company

Omnicom Group

Global marketing, media, and PR network

Omnicom Group is a global marketing and corporate communications holding company that organizes a network of agencies to offer advertising, strategic media planning and buying, digital marketing, and public relations. Its products and services are delivered through this portfolio of agency networks and specialty firms, generating revenue from project-based fees, commissions, and performance-based incentives. The company uses the Omni platform to base marketing and sales solutions on data, helping turn insights into creative campaigns and media plans. Unlike many competitors, Omnicom combines a wide international footprint with a diversified set of agencies and a centralized data-driven approach, and it expands through strategic acquisitions. Its goal is to help clients grow brands and businesses by delivering coordinated, data-informed marketing and communications across markets worldwide.

Company size
5,001-10,000
Company stage
IPO
Headquarters
New York City, New York
Founded
1944

Recently Posted Jobs

Explore more opportunities at Omnicom Group

See more jobs