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Suncoast Credit Union

Member-owned financial cooperative offering banking

Dealer Relations Liaison

Business Development & PartnershipsUpdated on Nov 10
Full-timeSpring Hill, FL, USA$50k - $80k /yr

About the Job

Requirements

  • A bachelor’s degree in a business-related field, CCUFC designation, or a comparable combination of work experience and training substituted for the education requirement.
  • Three to four years of experience in consumer lending with a financial institution.
  • Ability to maintain a high level of confidentiality.
  • Experience with report writing and report analysis.
  • Ability to prioritize tasks and manage competing and changing priorities to meet deadlines.
  • Accurate, detail-oriented, and organized task management.
  • Ability to analyze and resolve difficult and often complex problems or situations.
  • Strong written, verbal, and interpersonal communication skills to interact effectively with members, staff, vendors, and government regulators.
  • Strong knowledge and understanding of credit union products, services, policies, and procedures.
  • Strong knowledge and understanding of regulatory compliance.
  • Strong knowledge and understanding of credit union computer systems and software applications required to perform job duties.

Responsibilities

  • Actively promote and sell financial products and services to dealership partners, driving revenue growth and achieving sales targets.
  • Solicit new business opportunities within the dealership network to expand market presence and increase loan volume.
  • Prepare and deliver sales presentations to dealership decision-makers explaining the benefits of the products and services.
  • Serve as the primary advocate for dealerships and internal credit staff to support effective communication and collaboration.
  • Review and follow up on approved applications to promote conversion of funded contracts and direct loan business.
  • Work with other business units to onboard new members established through the indirect channel and sell credit union products and services.
  • Develop, train, and support the credit union’s dealership network for direct and indirect lending programs.
  • Analyze dealer performance and communicate expectations about production, application quality, delinquency, losses, profitability, education gaps, and other information needed to support dealer relationships.
  • Assist with vetting and onboarding auto-loan-related vendors, identify system or process gaps, and recommend remediation.
  • Cultivate relationships with lead dealership personnel, including general managers, owners, and general sales managers, to promote effective communication.
  • Research auto-loan trends and obtain dealership feedback to inform recommendations for program updates or changes.
  • Field and vet inquiries from dealerships interested in joining the dealership network.
  • Create and maintain market reports covering dealer visits, auto-industry trends, and territory information related to auto loans.
  • Facilitate resolution requests for auto-loan application problems from origination through processing.
  • Assist the manager with developing and implementing credit union car sales in local regions.
  • Generate awareness of credit union car sales among credit union staff and members.
  • Conduct and maintain regular service-center visits to cultivate relationships among frontline staff, Dealer Services, and Dealer Relations Liaisons.
  • Educate frontline employees about the indirect lending program and dealer-relationship maintenance.
  • Host seminars and training sessions about indirect lending and car-buying programs for members and credit union staff.
  • Represent the credit union at conferences, training seminars, and other industry-related events.
  • Attend job-specific training classes as requested by the manager, including annual Bank Secrecy Act/Anti-Money Laundering compliance training and FACT Act Red Flag training.
  • Maintain knowledge and understanding of current trends, laws, and issues affecting the area of expertise.
  • Attend educational events to increase professional knowledge.
  • Complete annual compliance and information-security training to understand employees’ roles in maintaining effective compliance and security programs.

Desired Qualifications

  • Previous outside sales and training experience.

About the Company

Suncoast Credit Union

Member-owned financial cooperative offering banking

Suncoast Credit Union provides banking and financial services to members across Florida as a credit union. Members access low-fee checking and savings, loans, retirement, investing, and insurance through 80+ branches and digital channels, funded by member deposits. It differentiates itself with a cooperative, member-focused culture, extensive branch network, and strong community impact. Its goal is to support everyday financial needs, help members save and borrow wisely, and reinvest profits into member benefits and community programs.

Company size
1,001-5,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Tampa, FL
Founded
1934

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