Full-Time
GTM Systems Manager
Confirmed live in the last 24 hours
Truv
51-200 employees
Consumer-permissioned financial data platform
Compensation Overview
$50k - $70kAnnually
Mid
Remote in Canada
- Bachelor's degree (or equivalent experience) in Computer Science or related field.
- 3+ years of experience with Marketing Operations or related role.
- Hubspot Admin certification or experience of 2+ years with Hubspot.
- Experience with common GTM marketing tech stack Salesforce, Gong, Clay, Zendesk, DealHub/SFDC CPQ.
- Experience with analysis of marketing and sales data using SQL and Excel/Google Sheets.
- Maintain Hubspot’s performance and optimize processes
- Create training documentation and playbooks that guide the marketing and GTM team overall.
- Train the GTM team on software tools (Salesforce, Gong, Clay, Zendesk, DealHub/SFDC CPQ)
- Audit the use of GTM software tools and their configuration improvements, including integrations between systems
- Own data quality and analytics in Hubspot.
- Audit functionality, workflows, and integrations regularly.
- Maintain database of Contacts, Companies and Deals quality across all Truv’s GTM platforms.
- Assist key business partners in measuring the effectiveness of marketing campaigns and marketing automation programs.
- Assist in investigating and implementing GTM tools.
Truv provides a platform that allows financial organizations to access consumer-permissioned data, which includes income and employment verification, direct deposit switching, and employment history verification. The platform works by integrating various data sources, enabling organizations to make informed decisions while reducing risks and costs associated with customer acquisition and verification processes. What sets Truv apart from its competitors is its comprehensive access to all consumer-permissioned financial data sources, which allows for quicker launches and a more efficient workflow. The goal of Truv is to empower financial organizations to operate more confidently and effectively by providing high-quality data and tools that drive growth.
Company Stage
Series A
Total Funding
$28.5M
Headquarters
New York City, New York
Founded
2020
6 month growth
↑ 8%1 year growth
↑ 5%2 year growth
↑ 63%
Simplify's Take
What believers are saying
- Truv's partnerships with major platforms like BeSmartee and Floify enhance its market reach and operational efficiency.
- The company's integration with Fannie Mae's Desktop Underwriter service positions it as a key player in the mortgage industry, offering substantial cost savings per loan.
- Acquiring Credegraph expands Truv's capabilities in lending verification, providing a more comprehensive service to financial organizations.
What critics are saying
- The highly competitive market for financial data platforms could pressure Truv to continuously innovate to maintain its edge.
- Dependence on partnerships and integrations means any disruption in these relationships could impact Truv's service delivery.
What makes Truv unique
- Truv provides access to every consumer-permissioned financial data source available, setting it apart from competitors with limited data access.
- The platform's integration capabilities with leading POS and loan origination systems streamline the mortgage process, reducing costs and increasing efficiency.
- Truv's industry-leading coverage of 92% of the U.S. workforce and high verification accuracy rates offer a significant competitive advantage.