GTM Engineer
About the job
- Have 3 to 5 years of experience in GTM engineering, revenue operations, sales operations, or growth engineering at a B2B SaaS company.
- Have hands-on experience with Salesforce or HubSpot and automation tools such as Clay, Zapier, Make, or n8n.
- Be comfortable working with APIs, webhooks, and SQL; scripting in Python or JavaScript is a plus.
- Have experience with sequencing and data enrichment tools.
- Build outbound workflows for prospecting, enrichment, scoring, and sequencing.
- Automate lead routing, handoffs, and follow-ups between BDRs, AEs, and marketing.
- Prototype AI-assisted research and personalization workflows, then test and tune them.
- Own CRM architecture, integrations, and automations across enrichment, sequencing, and billing tools.
- Maintain clean data using validation, deduplication, and enrichment rules.
- Evaluate and implement new tools, APIs, and data sources.
- Build dashboards for pipeline, conversion, cost per meeting, and forecast accuracy.
- Run experiments on messaging, channels, and ICP segments, and report their effects on the pipeline.
- Support enterprise deal needs, including account research, security review tracking, and contract workflows.
- Audit the funnel and stack, fix CRM data, and ship initial automated outbound and routing workflows within the first 90 days.
- By six months, operate enrichment, scoring, and sequencing as a measured system with pipeline and cost-per-meeting tracking.
- By 12 months, build a scalable India pipeline engine with workflows ready to replicate in SEA and MENA.
- Have early-stage startup experience from seed to Series B.
- Have experience building AI- or LLM-based sales workflows.
- Have exposure to enterprise sales cycles.
- Have experience with multi-region setups, including the US, SEA, or MENA, and multi-currency billing.
About the company
Plotline.so offers SaaS tools for mobile apps to boost user engagement and retention. It provides in-app experiences such as stories, videos, spotlights, tooltips, animations, guided tours, tutorials, native widgets, and gamified elements that can be added without developer effort. These features aid onboarding, feature adoption, and long-term engagement by delivering contextual experiences and collecting usage data; notable uses include Story-based trust-building for Stable Money and feature highlight sequences for Google Pay. The service uses a subscription or usage-based pricing model, with the aim of helping apps attract users faster, improve activation, and sustain long-term value.
Company Size
11-50
Company Stage
Seed
Total Funding
$2.6M
Headquarters
San Francisco, California
Founded
2021
Get referred to Plotline
See people who can refer or advise you
Simplify's Take
What believers are saying
- Upstox reported 19% higher SGB adoption after Plotline spotlights in 2026.
- Plotline's 2026 customer stories show Airtel increasing Xstream Play engagement and subscriptions.
- The product now spans stories, videos, tooltips, surveys, and games, widening use cases.
What critics are saying
- Plotline raised only $2.6 million in 2024; thin capital limits global expansion.
- Incumbents Appcues, Mixpanel, and Segment already overlap its workflow and distribution.
- If customer growth stalls, the company becomes a feature, not a platform.
What makes Plotline unique
- Plotline's no-code widgets live inside apps, cutting engineering dependency for product teams.
- Upstox used Plotline for 50+ campaigns, showing rapid experimentation at scale.
- Airtel and SBI Securities trust Plotline for contextual, in-app engagement across journeys.
Help us improve and share your feedback! Did you find this helpful?