C

CM.com

Marketing Manager

Marketing Generalist & ManagementUpdated on Nov 15
Full-timeRemote in USANo salary listed

About the Job

Responsibilities

  • Help architect the US go-to-market plan across channel partner and brand-direct motions, setting priorities, targets, and a regular rhythm for measuring results and adjusting.
  • Work with Partner Sales Managers to build partner-ready programs, including joint value propositions, co-branded campaigns, onboarding and enablement kits, partner webinars and events, and co-marketing funds.
  • Develop industry-solution messaging, use cases, case studies, landing pages, and campaigns for prioritized verticals and buyers.
  • Plan, launch, and optimize full-funnel demand-generation campaigns across paid media, email, social media, search engine optimization, web, and events, including follow-up on events and trade shows.
  • Partner with the AI Technical Solutions Consultant to turn demos, use cases, and technical expertise into solution briefs, thought leadership, webinars, and sales materials.
  • Design and run AI-enabled workflows for research, content production, personalization, lead qualification, and reporting; document effective workflows and share them with the team and global marketing.
  • Track pipeline, partner-sourced and partner-influenced revenue, and funnel conversion; maintain feedback with Sales on lead quality.
  • Adapt global brand and content for the US market and share insights on customers, partners, competitors, and market trends.

About the Company

Company size
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Company stage
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Total funding
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Founded
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