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TikTok

Short-form video platform with ads

Client Solutions Manager - Industry Operations, Cpg

Customer SuccessConfirmed live in the last 24 hours
Full-timeNew York, NY, USAIn-person

About the Job

Requirements

  • At least 5 years of experience in client services, account management, or campaign management in digital performance marketing, including hands-on expertise with advertising platforms.
  • A solid understanding of digital media key performance indicators and optimization across awareness, consideration, and performance objectives.
  • Proven experience managing complex campaign portfolios across branding and performance advertisers, including multi-market coordination.
  • Proficiency in campaign analytics and reporting tools, including Excel, Thinkcell, and dashboards, with the ability to extract actionable insights from platform data.

Responsibilities

  • Act as a consultant to clients and internal stakeholders.
  • Operate as a solutions partner for clients and agencies, covering product adoption, campaign strategy, and optimization to link marketing objectives to business outcomes.
  • Stay current on product developments, market trends, vertical movements, and competitor activity to advise clients and internal teams with forward-looking recommendations.
  • Build Test & Learn frameworks leveraging TikTok’s measurement solutions, including BLS, CLS, Ad Effectiveness, and Incrementality, to demonstrate full-funnel business impact.
  • Drive and facilitate adoption and correct implementation of Pixels, SDKs, Mobile Measurement Partners, and TikTok Shop integrations, ensuring technical accuracy and functionality.
  • Develop and deliver narratives, workshops, and business reviews to upskill clients, agencies, and cross-functional partners on TikTok solutions and best practices.
  • Clearly articulate and establish TikTok’s value within the client’s media mix and long-term communication strategy.
  • Manage and grow post-sale relationships with clients and agencies, serving as the technical and strategic point of contact.
  • Review and challenge media plans with a hands-on perspective, providing actionable recommendations for success.
  • Own end-to-end campaign execution checks, including campaign setup validation in TikTok Ads Manager for naming conventions, tracking, placements, and optimization settings, as well as creative quality assurance and compliance.
  • Proactively monitor campaign delivery and make real-time optimization suggestions to ensure correct pacing, efficient budget allocation, and achievement of performance objectives.
  • Lead conversations on Always On content strategies and performance campaigns, supporting revenue growth in partnership with Client Partnerships Managers.
  • Compile, analyze, and present campaign data and insights through reports and account audits, identifying delivery issues, performance bottlenecks, and optimization opportunities.
  • Prioritize operational tasks based on urgency and impact, balancing technical troubleshooting with client-facing needs.
  • Build trusting relationships with clients, agencies, and internal cross-functional teams, including product, measurement, creative, and operations, to deliver growth objectives.
  • Navigate cross-functional teams effectively and identify which technical or product support teams to engage for specific campaign challenges.
  • Champion product adoption and lead the execution of programs, packages, and betas aligned with company and market priorities.
  • Share responsibility for account and opportunity planning, working with sales to design client-centric strategies.
  • Track and report revenue impact tied to campaign activities, demonstrating accountability individually and as part of the team.
  • Contribute to knowledge sharing across Client Solutions Teams by creating case studies, playbooks, or internal learning sessions based on hands-on campaign and market experience.

Desired Qualifications

  • Comfort with revenue-bearing responsibilities and managing team targets.
  • Experience with App, Leads, Shopping Ads, or e-commerce marketing.
  • Demonstrated ability to implement and troubleshoot conversion tracking via Pixels, SDKs, and Mobile Measurement Partners.
  • Experience with third-party ad measurement verification partners such as IAS and DV.
  • Proven ability to diagnose and solve platform-related issues, such as delivery, optimization, attribution gaps, or creative disapprovals, by working directly with product and engineering teams.
  • Track record of building and executing strategic education programs to drive product adoption.

About the Company

TikTok

Short-form video platform with ads

TikTok is a short-form mobile video platform that lets people create, discover, and share quick videos. Users upload vertical clips, edit them with built-in tools, and browse a personalized feed powered by an algorithm that highlights relevant content. Advertisers can use in-feed ads, branded hashtags, and the Business Center to plan and measure campaigns, making it easy for brands to reach a global audience. Its goal is to inspire creativity and bring joy by helping people express themselves and by connecting brands with a wide audience.

Company size
10,001+
Company stage
Grant
Total funding
$740K
Headquarters
Santa Monica, CA
Founded
2016

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