Campaign Strategy Intern
TikTok
Campaign Strategy Intern
TikTok
Short-form video platform with ads
About the Team The LIVE Operations team is obsessed with everything to do with TikTok LIVE. Our focus is to continually champion and optimise TikTok LIVE through working with creators to ensure a creative, fun and safe space for all of our users. We are looking for talented individuals to join us for an internship. Our internship program offers students hands-on experience, industry exposure, and opportunities to apply their knowledge to real-world challenges while building a strong foundation for personal and professional growth. Interns will gain practical experience, explore potential career paths, and participate in social events, learning programs, and development workshops alongside industry professionals. Candidates may apply to a maximum of two positions across Our Company and its affiliates globally. Applications will be considered in the order they are submitted. Applications are reviewed on a rolling basis, so we encourage you to apply early. Please clearly state your availability in your resume, including your start and end dates. Responsibilities - Market Insights (NL & EU Emerging Markets): Conduct research on the Dutch and wider European emerging markets to extract user and industry insights that inform campaign strategy. - Campaign Design & Execution: Support the design and implementation of live streaming campaigns, including mechanics, rewards, and creator engagement. - Performance Tracking: Monitor campaign data and performance metrics, generate reports, and provide feedback for optimisation. - Gameplay Validation: Assist in testing and validating effective gameplay designs to enhance campaign impact and user engagement.
Minimum Qualifications - Currently pursuing an Undergraduate degree in Marketing, Business, Communications, Economics, or related fields. - Proficiency in Mandarin is required to communicate with internal stakeholders and engineers based in Mainland China. - Strong ability to learn new concepts quickly and apply them in practice. - A good sense of design and visual aesthetics, with interest in creative campaign execution. - Analytical and logical thinking skills, with basic proficiency in Excel/Google Sheets; familiarity with data analysis tools is a plus. - Strong communication and collaboration skills, able to work effectively across teams and cultures. - Structured, detail-oriented, and proactive in problem-solving. - Able to manage tasks independently with guidance, prioritise effectively, and contribute ideas in a fast-paced environment.
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok is a short-form mobile video platform that lets people create, discover, and share quick videos. Users upload vertical clips, edit them with built-in tools, and browse a personalized feed powered by an algorithm that highlights relevant content. Advertisers can use in-feed ads, branded hashtags, and the Business Center to plan and measure campaigns, making it easy for brands to reach a global audience. Its goal is to inspire creativity and bring joy by helping people express themselves and by connecting brands with a wide audience.
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