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Logifuture

Junior CRM Specialist

Full-TimeUpdated on 10/20/2026
No salary listed
Junior
Ta' Xbiex, Malta
Hybrid
Growth & MarketingGrowth Marketing

About the job

Requirements
  • A genuine interest in CRM, customer engagement, and digital marketing.
  • A proactive attitude and a strong desire to learn and progress.
  • Excellent attention to detail and good organisational skills.
  • Clear written and verbal communication skills.
  • Confidence working with data and basic performance metrics.
  • The ability to manage multiple campaigns and deadlines.
  • A collaborative approach and openness to feedback.
  • Fluency in speaking and writing in English is required.
Responsibilities
  • Create, schedule, and deliver CRM campaigns across email, SMS, push notifications, and pop-ups.
  • Write and adapt clear customer communications in line with the company tone of voice.
  • Create and maintain CRM templates, procedures, and campaign documentation.
  • Coordinate campaigns with relevant stakeholders and keep deadlines, requirements, and approvals on track.
  • Prepare campaign briefs and coordinate content, creative assets, offers, and translations with relevant teams.
  • Complete detailed quality checks before launch, including content, links, audience targeting, tracking, and scheduling.
  • Request and analyse customer data to identify key segments and opportunities to improve targeting and personalisation.
  • Recommend practical improvements to campaign processes, customer journeys, and CRM performance.
  • Support the development of a CRM program covering retail shops, online betting, and cross-product activity.
  • Help develop engaging competitions, promotions, and retention initiatives.
  • Monitor campaign results, prepare performance reports, and contribute to post-campaign reviews.
  • Support A/B testing and other campaign optimisation activities.
  • Work closely with the Content, Design, Fraud, and Data Warehouse teams to deliver accurate and compliant campaigns on time.
  • Maintain accurate campaign records and follow internal CRM and responsible gaming procedures.
Desired Qualifications
  • Previous experience in CRM, digital marketing, or iGaming through employment, an internship, or academic work is advantageous but not required.
  • Experience using Optimove or another CRM or marketing automation platform is an asset.
  • Fluent Spanish is an asset.

About the company

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Total Funding

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Headquarters

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Founded

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