B

Ballotpedia

Online encyclopedia of American politics

Donor Engagement Manager

Growth MarketingUpdated on Nov 6
Full-timeRemote in USA

About the Job

Requirements

  • Have experience in fundraising, donor engagement, membership programs, or related marketing work.
  • Be highly proficient with Salesforce or other donor databases, with familiarity with online giving and email platforms such as Classy and WhatCounts.
  • Be comfortable working with data and spreadsheets to evaluate campaign results, identify trends, and recommend improvements.
  • Have strong research, written, and verbal communication skills, including the ability to write persuasive, donor-centered fundraising appeals.
  • Be able to work remotely from a home location and have a computer with Internet access.

Responsibilities

  • Manage and grow the membership and recurring giving programs, including Ballotpedia Society and the ad-free reader program.
  • Plan and execute membership pledge drives, direct mail appeals, Giving Tuesday, and 12 Days of Ballotpedia to meet annual fundraising goals.
  • Develop donor-centered fundraising copy and communications to attract new donors, retain existing supporters, and re-engage lapsed donors.
  • Execute and optimize testing strategies to improve online giving, donor conversion, and retention.
  • Coordinate mailing vendors, audience segmentation, and campaign schedules.
  • Identify and research promising donor prospects for follow-up by the Director of External Relations.
  • Oversee donor acknowledgments, gift processing, and payment issues.
  • Create regular reports and analyses on program performance, recommending growth opportunities and revenue goals.
  • Maintain donor data and campaign records in Salesforce, Classy, and WhatCounts.
  • Manage on-site advertising vendors and optimize advertising performance and revenue.
  • Partner with Communications, Tech, and Content to develop campaign materials and coordinate fundraising outreach and promotion.
  • Work with Tech to improve online giving and the ad-free donor experience.
  • Coordinate advertising revenue goals with the COO and ad placement improvements with Tech.

Desired Qualifications

  • Salesforce proficiency is preferred.

About the Company

Ballotpedia

Online encyclopedia of American politics

Ballotpedia provides a broad, neutral online encyclopedia of American politics and elections. It collects and publishes neutral, verifiable information about government officials and the offices they hold, political issues, public policy, elections, candidates, and political influencers. Its products are articles that explain how political institutions work and how elections unfold, covering local, state, and federal levels. The site distinguishes itself by offering professionally authored, widely sourced content designed to be objective and accurate, with the aim of preserving and expanding knowledge about politics. Ballotpedia’s goal is to inform the public and improve understanding of politics through high-quality information that is easy to access and cite.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
Madison, WI
Founded
2006

Recently Posted Jobs

Explore more opportunities at Ballotpedia

See more jobs