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Marriott International

Manages and franchises hotels around the world

Digital Marketing Intern

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Internship · Winter 2027Berlin, Germany€5.77 /hr

About the Job

Requirements

  • The internship must be a compulsory part of the study program.
  • Candidates should have a strong affinity for marketing or digital marketing.
  • Candidates must have excellent written and verbal English communication skills; German is not required.
  • Candidates must have excellent organizational and prioritization skills for managing simultaneous projects with different teams.
  • Candidates should be proficient in Microsoft Office.

Responsibilities

  • Implement new hotel profiles, promotions, editorial content, event RSVP pages, and other materials on designhotels.com.
  • Review, coordinate assets, and upload updates to existing website content, including coordinating visuals and texts for website pages.
  • Support SEO implementation on the website and website development-related projects that arise during the internship.
  • Assist in planning and executing B2C email marketing campaigns in collaboration with creative and content teams.
  • Upload and manage campaign assets, implement tracking parameters, and apply feedback to ensure assets are finalized for scheduled launches.
  • Support the setup of promotional Google Ads campaigns.
  • Use digital tools including a content management system, customer relationship management system, Google Analytics, Google Ads, and Asana.
  • Monitor and analyze website and newsletter key performance indicators using analytics tools such as Google Analytics.
  • Identify trends and improvement opportunities and collaborate with the Digital Marketing Coordinator to optimize performance.
  • Create Keynote reports on digital marketing communication performance for internal and external stakeholders.
  • Conduct market and competitor research to support digital strategies and content decisions.
  • Provide general administrative assistance and contribute to departmental projects as they arise during the internship.

Desired Qualifications

  • Experience with a content management system and customer relationship management system is a bonus but is not required.
  • Google Analytics experience is a bonus but is not required.
  • Experience working with Keynote is a bonus but is not required.

About the Company

Marriott International

Manages and franchises hotels around the world

Marriott International manages and franchises hotels and resorts for leisure and business travelers, with brands spanning luxury stays, select-service hotels and extended visits. Its portfolio includes The Ritz-Carlton, Sheraton and Courtyard, giving hotel owners different formats for serving guests. Most properties belong to third-party owners: Marriott earns management fees tied to hotel revenue and profit, or franchise royalties for use of its brands and systems, while owning or leasing a small share itself. The company also licenses its names for branded residences and vacation ownership properties. With operating roots dating to 1927, Marriott is headquartered in Bethesda, Maryland.

Company size
10,001+
Company stage
IPO
Headquarters
Bethesda, MD
Founded
1927

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