Full-Time

Account Executive

Commercial

Vercel

Vercel

1,001-5,000 employees

Cloud-based rendering platform for web apps

No salary listed

London, UK

Hybrid

Three days on-site per week required.

Category
Sales & Account Management (1)
Required Skills
Sales
Forecasting
CRM
Next.js

Get referred to Vercel

See people who can refer or advise you

Requirements
  • A history of success in pipeline generation, opportunity management, and closing customers.
  • Ability to collaborate effectively and accept coaching.
  • Strong customer focus and understanding of how Vercel solves customer problems.
Responsibilities
  • Own a net-new revenue number by building and progressing pipeline from first meeting through close.
  • Build pipeline with the business development representative and generate outbound pipeline through prospecting, multi-threading, and account research.
  • Develop and execute territory and account plans to drive consistent new-logo acquisition.
  • Run end-to-end sales cycles, including discovery, qualification, deal strategy, technical evaluation, stakeholder alignment, negotiation, and close.
  • Lead a weekly forecast and maintain pipeline hygiene, including stages, next steps, close plans, and customer relationship management accuracy.
  • Monitor leading-indicator metrics such as activity, meetings, and pipeline creation or conversion, and adjust operating rhythms to consistently hit targets.
  • Partner cross-functionally with Solutions Architects and Customer Success to drive successful evaluations, strong handoffs, and customer outcomes.
  • Stay current on Vercel's product and competitive landscape and translate technical value into clear business impact.
  • Use Sales Navigator, ZoomInfo, Outreach, and SFDC.
Desired Qualifications
  • Experience helping companies in a hyper-growth stage.
  • Experience in a product-led growth company.
  • Experience in front-end software development.

Vercel provides a platform for building, deploying, and managing modern web applications. It runs a managed, global rendering layer that handles serverless execution so content is delivered quickly anywhere without extra infrastructure. It also offers AI-powered media tools for automatic tagging, smart cropping, context-based transformations, and lifecycle management (auto-tagging, access control, and admin roles). The platform integrates hosting, deployment, routing, and security (automatic HTTPS, encryption, DDoS protection, firewalls) in one service. This makes Vercel different from competitors by offering a unified, globally distributed hosting and rendering stack with built-in AI-enabled media workflows, trusted by millions of developers and thousands of enterprises. The goal is to help developers and businesses ship fast, secure web apps at scale with scalable hosting and AI-assisted media management.

Company Size

1,001-5,000

Company Stage

Series F

Total Funding

$863M

Headquarters

San Francisco, California

Founded

2015

Get referred to Vercel

See people who can refer or advise you

Simplify Jobs

Simplify's Take

What believers are saying

  • September 2025 Series F raised $300 million at a $9.3 billion valuation.
  • June 2026 platform expansion lengthened Functions to 30 minutes and Sandboxes to 24 hours.
  • September 2026 Flat Rate CDN and SAP partnership should lift enterprise adoption and billing predictability.

What critics are saying

  • April 2026 breach exposed internal systems and compromised credentials; trust recovery lasts quarters.
  • Cloudflare Pages keeps pressuring Vercel with cheaper pricing and broader edge reach in 2026.
  • Agent-stack sprawl increases compliance risk; September 2026 security incidents hit Connect, Passport, Blob, and Sandbox.

What makes Vercel unique

  • June 17, 2026 Ship made Vercel an agentic infrastructure platform, not just hosting.
  • Vercel remains the tightest zero-config home for Next.js, AI SDK, and Vercel Sandbox.
  • September 3, 2026 SAP Commerce Cloud partnership ties Vercel to enterprise storefront rebuilds.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Health Insurance

Stock Options

Company Equity

Professional Development Budget

Unlimited Paid Time Off

Remote Work Options

Home Office Stipend

Growth & Insights and Company News

Headcount

6 month growth

-1%

1 year growth

-1%

2 year growth

0%
Kooc Media Ltd.
Sep 9th, 2026
DigitalOcean (DOCN) stock surges 13% on ai-native cloud strategy reveal.

DigitalOcean (DOCN) stock surges 13% on ai-native cloud strategy reveal. Key highlights. Table of Contents * DigitalOcean shares surged 12.6% to $126.67 following a strategic presentation at Goldman Sachs Communacopia + Technology Conference * Company revealed AI-native cloud platform emphasizing inference operations over training workloads * Inference services now generate approximately 85% of AI-related revenue with superior margins * DigitalOcean acquired 20 additional megawatts of capacity and introduced spot instances that immediately reached full capacity * Company upgraded its 2024 exit growth projection beyond 35% and 2027 annual growth target above 50% Shares of DigitalOcean (DOCN) experienced a significant rally on Tuesday, climbing 12.6% to close at $126.67 following CEO Paddy Srinivasan's strategic presentation at the Goldman Sachs Communacopia + Technology Conference. Year-to-date, the stock has surged an impressive 160%, although it remains approximately 30% beneath its 52-week peak of $181.29, reached in June 2026. Management's central thesis was straightforward: the company is transforming into an AI-native cloud platform designed for autonomous agents rather than human operators. Srinivasan articulated the vision: "The first generation of cloud infrastructure supported applications primarily created, deployed, and managed by people. Today, we're building cloud infrastructure that supports applications generated by agents." The strategic focus centers on inference operations rather than model training, with management asserting that inference represents a more sustainable and profitable long-term opportunity. AI revenue composition favoring premium services. Currently, approximately 85% of DOCN's artificial intelligence revenue originates from inference-related services, encompassing token savings, reserved instances, and spot instances. Bare metal AI solutions account for the remaining 15%. The company's core cloud operations maintain gross margins near 70%, representing the highest profitability segment. Leadership noted that GPU list pricing has increased approximately 30%, driven by market dynamics and proprietary software advantages. CFO Matt Biilmann emphasized that the company's competitive advantage stems from its flexible contract terms, enabling more responsive pricing strategies compared to industry peers. "In the token economy, the critical question shifts from supply and demand metrics like GPU count to token delivery capacity and quality standards." The token-based service, which debuted approximately 120 days prior to the conference, has already attracted between 6,000 and 7,000 customers. Infrastructure expansion and new product rollouts. From an infrastructure perspective, DigitalOcean activated three additional data centers this year, each completing ahead of projected timelines. Since the previous guidance announcement, the organization has secured 20 megawatts of additional capacity. The recently introduced spot instances reached maximum capacity within minutes of launch. Additionally, the company unveiled Agent Harness and Open Harness Runtime, enabling customers to incorporate solutions such as Hermes, Codex, and OpenClaw into their workflows. The platform's sandbox infrastructure can instantiate an agent in hundreds of milliseconds and execute restarts in less than 100 milliseconds - dramatically faster than the multi-minute timeframes typical of traditional virtual machine environments. Regarding sales leadership, DigitalOcean appointed Kevin, previously with Vercel, to serve as Chief Revenue Officer. Leadership elevated its 2024 exit revenue growth projection to exceed 35% and its 2027 annual growth target to surpass 50%, with additional details anticipated when November financial results are released. The company reported continued H100 price appreciation, including recent weekend increases, while noting that next-generation GPU technology is delivering enhanced token output per megawatt consumed. Limited Time Offer Get 3 free stock ebooks. Discover top-performing stocks in AI, Crypto, and Technology with expert analysis. * Top 10 AI Stocks - Leading AI companies * Top 10 Crypto Stocks - Blockchain leaders * Top 10 Tech Stocks - Tech giants

Design Tool Inc.
Sep 8th, 2026
Vercel Flat Rate CDN is now GA: agency checks.

Vercel Flat Rate CDN is now GA: agency checks. Vercel Flat Rate CDN is now generally available to Pro teams. For an agency, the interesting part is not simply that the bill can be fixed. It is that the capacity decision applies at the team level, which makes the team boundary part of the budgeting decision. That raises a practical question: should an agency consider this for client work, or keep usage-based billing? Vercel's announcement establishes the new option. Your own account and project mix must decide whether it fits. What the design tools verified. Vercel's official changelog says Flat Rate CDN is generally available for Pro teams. The announcement describes it as an alternative to usage-based CDN billing with a fixed monthly bill. Vercel also names the capacity categories included in the model: fast data transfer, blob data transfer, CDN requests, and observability events generated by CDN requests. Capacity is set at the team level, and spike protection is enabled by default. Those are the product facts this article relies on. The announcement does not establish what will be cheapest for a particular agency, how each client project should be grouped, or what a specific account's capacity should be. Treat those as questions to check in your own Vercel account. Why the team boundary matters. Team-level capacity changes how an agency should frame the decision. Instead of looking only at one client site, you need to identify the projects covered by the same Vercel team and understand that the announced capacity scope is the team. That may suit an agency whose client projects are intentionally managed together. It may deserve more scrutiny if the team contains unrelated clients, separate contracts, or projects with very different traffic expectations. Here is the safe planning interpretation: the team structure is a decision variable. Before changing billing, document which client sites belong to the team, who controls the account, and whether the people responsible for those projects can review the same capacity information. This is agency operating guidance, not a claim about how Vercel allocates traffic between projects. The changelog confirms team-level capacity. It does not describe a project-by-project allocation method or tell you what happens to an individual site when the team approaches a limit. Vercel Flat Rate CDN versus usage-based billing. The verified distinction is the billing model. Flat Rate CDN uses a fixed monthly bill, while the existing alternative is described by Vercel as usage-based CDN billing. The changelog also identifies the capacity categories and the team-level scope. | Dimension | Flat Rate CDN | Usage-based CDN billing | | Use case | A team considering a fixed monthly CDN bill | A team using Vercel's usage-based CDN billing | | Price model | Fixed monthly billing | Usage-based billing | | Capacity detail | Vercel names fast data transfer, blob data transfer, CDN requests, and observability events generated by CDN requests | The supplied announcement does not detail a separate capacity allowance for this model | | Scope | Capacity is set at the team level | The supplied announcement does not specify a comparable team-level scope | | Protection detail | Spike protection is enabled by default | The supplied announcement does not describe the same setting | | Agency question | Does the fixed model fit this team's projects and budget process? Does usage-based billing remain easier to justify for this team's work? | The table separates what Vercel states from what an agency must decide. It does not prove that either option costs less. Pricing and capacity can only be assessed against the figures available in your account. This article was prepared in September 2026. Three checks before changing the billing model. 1. Define the Vercel team boundary. Write down the client sites and other projects managed by the relevant Vercel team. Include the internal owner and the people who need visibility into billing. Do not start with an abstract monthly target. Start with the actual account structure. If two clients are managed under one team for convenience, ask whether that arrangement still makes sense for a team-level capacity model. Review the information available in your account for fast data transfer, blob data transfer, CDN requests, and observability events generated by CDN requests. These are the categories named in the announcement. Then mark the periods your agency considers sensitive, such as a campaign launch or a planned client release. This does not predict how Flat Rate CDN will behave for your account. It gives you a more useful comparison than looking at a single average month. 3. Confirm the spike-protection details. Vercel says spike protection is enabled by default. Before making a client-facing promise, read the current account information and confirm what that protection means for the capacity option you are considering. Do not turn "spike protection" into a guarantee about unlimited traffic. The supplied announcement confirms the setting but does not provide enough detail here to describe its thresholds, duration, or billing consequences. Who should evaluate it first? Flat Rate CDN is most worth evaluating for an agency that has a clear Vercel team structure and a real need to compare a fixed monthly bill with its current usage-based arrangement. That is a narrower recommendation than saying every agency should switch. Agencies with several client projects should also decide who owns the choice. A developer may inspect the technical account, while an account lead or finance owner may need to approve the recurring commitment. Keeping those roles clear prevents a billing change from being treated as a purely technical setting. The sensible next step is a controlled review: identify the team boundary, inspect the four named capacity categories, confirm the current Flat Rate CDN terms, and compare that information with your agency's budgeting process. If the figures and scope make sense, you have a basis for further evaluation. If they do not, the announcement alone is not a reason to change billing. Sources. Get the next one by email. Occasional, honest write-ups on design tools - including where they fall short. No spam, unsubscribe in one click. Privacy. 2014 ready-to-use AI prompts - organised by discipline and category, each copyable in one click, free and no sign-up needed. Browse the prompt library September 8, 2026

AI Cost Estimator
Sep 6th, 2026
GPT-6 Astra Reaches Vercel AI Gateway: Price the Routing Layer.

GPT-6 Astra Reaches Vercel AI Gateway: Price the Routing Layer. Start with the decision. GPT-6 Astra Reaches Vercel AI Gateway: Price the Routing Layer matters only when it changes a concrete operating decision. The useful question is not whether the capability sounds advanced, but whether compare gateway and direct-provider paths using identical Astra tasks and provider options. Establish the current workflow, its accepted-output rate, and its fully loaded cost before changing anything. Tokens are one line item; include orchestration, tools, compute, storage, failed attempts, review, and recovery. A cheaper request can still create a more expensive accepted result when it increases retries or human correction. Use the primary evidence. Vercel announced GPT-6 Astra under the openai/gpt-6-astra model ID and documents setup for Codex, Cursor, and other coding agents. The primary source is the vendor or standards documentation. Record the publication date, exact scope, environment, and any limits beside the analysis. Do not turn a benchmark, context maximum, or product availability statement into a guaranteed production saving. Translate the announcement into a testable hypothesis and keep unsupported pricing assumptions out of the model. Define the cost boundary. Choose a boundary that finance and engineering can reproduce. Count input and output tokens, cached input, model calls, tool executions, sandbox duration, network transfer, artifact storage, evaluation runs, and reviewer minutes. Include unsuccessful attempts and downstream remediation. Exclude unrelated platform spend only when the exclusion is documented. Use one currency and one observation window, and preserve raw quantities so later price changes can be applied without reconstructing every run. Build a comparable baseline. The baseline should use the same repository, task mix, permissions, tests, and acceptance rule as the candidate. Stratify tasks by size and risk because a blended average hides regressions. Record cold and warm-cache behavior separately. If the workflow uses routing, pin the model for the comparison or record every route. The baseline is not last month's invoice alone; it is a set of observable tasks that can be replayed when prompts, models, tools, or prices change. Run a bounded experiment. Use a controlled agent canary with fixed prompts, tools, and fallback behavior. Predeclare the sample, stopping rule, maximum retries, and escalation path. Randomize task order where practical and prevent the candidate from seeing artifacts produced by the baseline. Keep a human-defined acceptance test outside the agent loop. If a run crosses its budget or safety limit, stop it and retain enough evidence to diagnose the cause. Bounded tests protect the team from paying indefinitely to prove a marginal hypothesis. Measure outcomes, not activity. Track model tokens, gateway credits, route attempts, latency, accepted tasks, and reconciliation variance. Report medians and tail behavior, not only averages. A few runaway sessions can dominate a monthly bill even when the median is stable. Pair every cost metric with quality and safety: tests passed, review findings, reversions, policy violations, and customer impact. Activity such as tokens generated, tools called, or minutes running is an input. The economic output is an accepted, verified change or answer that remains useful after deployment. Control retries and fallbacks. Retries need reason codes and independent budgets. Separate transient provider errors from bad plans, missing context, tool failures, test failures, and rejected output. Automatic retries should be allowed only for conditions likely to improve without changing evidence. Route repeated semantic failures to a different strategy or a person. Record fallback-model prices and quality independently; otherwise a low headline rate can conceal an expensive chain of failed primary calls followed by a premium recovery call. Protect cache and context quality. Treat context as an engineered asset. Put stable, high-value instructions first; retrieve only files needed for the task; summarize logs with links to raw evidence; and expire stale conversation state. Track cached and uncached tokens separately. A large window is not permission to attach the repository, build history, and every tool schema on every turn. Reducing irrelevant context can lower cost and improve decisions, but validate removals against accepted outcomes rather than token count alone. Price human oversight. Reviewer time is often the largest hidden cost. Measure queue delay, active review minutes, correction effort, and the expertise required. Use risk-based sampling only after the workflow demonstrates stable quality; high-impact permissions and external writes still require stronger controls. Provide reviewers with the diff, tests, provenance, model and prompt versions, and exceptions in one compact record. Poor evidence makes people repeat the agent's investigation and erases apparent automation savings. Set guardrails before scale. Set per-run, daily, and monthly limits with different actions: warn, slow, route, require approval, or stop. Pair spend limits with permission boundaries, network controls, secret scope, and artifact retention. Test the shutdown path. A cost cap that stops billing after an external write but cannot reconcile the write is incomplete. Name an owner for exceptions and make temporary overrides expire automatically so an emergency setting does not become the permanent operating model. Create a reproducible scorecard. Publish a compact weekly scorecard containing task count, acceptance rate, total and unit cost, tail spend, reviewer effort, incidents, and the chosen technical drivers. Show numerator and denominator. Annotate model, prompt, tool, and price changes so trends are interpretable. Preserve enough detail to recalculate results, but avoid storing secrets or full sensitive prompts in financial exports. A good scorecard lets an engineer diagnose movement and lets a budget owner decide what to change. Adopt only with an exit rule. Adopt the change when it improves cost per accepted outcome without crossing quality, security, or latency thresholds. Define an exit rule at the same time: revert if tail cost, corrections, incidents, or vendor constraints exceed the approved range. Revisit the decision after material model, price, tool, or workload changes. This discipline turns gpt-6 astra reaches vercel ai gateway: price the routing layer from a one-time headline into a controlled operating choice whose value can be checked every week. Want to calculate exact costs for your project? Frequently asked questions. What is the right cost unit? Use total cost per accepted and verified outcome, including failed attempts, tools, infrastructure, and review. How large should the first test be? Use a bounded representative sample with a written stopping rule, then expand only after quality and safety gates pass. Should token price decide the result? No. Token price is one input; retries, tools, runtime, review, and downstream rework determine total economics. When should the decision be revisited? Review after material changes to models, pricing, prompts, tools, permissions, or workload mix, and at least quarterly.

The World Management Pte Ltd
Sep 3rd, 2026
SAP Commerce Cloud and Vercel: A faster path to better customer outcomes.

SAP Commerce Cloud and Vercel: A faster path to better customer outcomes. Customers rarely think about the technology behind a storefront. They notice whether the site loads quickly, whether the price is right, whether a product is available, and whether the checkout works. SAP Commerce Cloud + Vercel: Build, deploy, and iterate on all of your stores For commerce teams, delivering that experience is anything but simple. Behind every purchase sit catalogs, promotions, customer accounts, inventory, payments, orders, and fulfillment. A seemingly straightforward storefront change can quickly become part of a much larger release. SAP Commerce Cloud and Vercel are working together to give teams a more flexible way forward. SAP Commerce Cloud continues to manage the commerce data and processes behind the transaction. Vercel runs the customer-facing experience and gives teams the infrastructure and workflow to build, review, release, and operate it. The tools to transform customer experience are here, but tools alone don't win. You must consider operating models too. Its partnership with SAP Commerce Cloud pairs Vercel's web stack - including world-class performance, faster iteration, and scale that holds up under peak demand - with SAP's trusted data and processes, and governance built in from the start. Jeanne DeWitt Grosser, Chief Operating Officer, Vercel The operating model is straightforward. Teams can change the storefront without having to change everything behind it at the same time. A faster starting point for cutting-edge storefronts. Consider a commerce team preparing to enter a new market. It needs a localized storefront, a different customer journey, and a campaign built for that audience. In a tightly connected architecture, those changes can become dependent on a broader release involving pricing, inventory, orders, payments, and fulfillment. Separating the storefront gives the team more freedom to work. It can design and release the experience for that market while SAP Commerce Cloud continues to provide consistent product data, prices, availability, customer information, and order processes. Vercel is developing Next.js storefront templates for SAP Commerce Cloud to help teams get started. The templates connect to core capabilities such as product discovery, content, cart, checkout, and customer journeys. The templates are backed by Vercel global delivery, managed scaling, deployment workflow, and observability, which improve engineering velocity and faster performance yielding more conversions. As a result, frontend teams gain room to move, while commerce teams retain control of the rules that protect revenue and customer commitments. What this changes for commerce teams. Campaigns and customer expectations move quickly. Vercel creates a preview deployment for each change, giving developers, designers, marketers, and business teams a working version to review before it reaches production. Teams can test the experience against SAP Commerce Cloud services, gather feedback, and release approved storefront changes with fewer dependencies on a larger backend release. The same approach helps organizations manage different brands, regions, languages, and buying models. A consumer placing a quick order has different expectations from a business buyer working with negotiated prices, an account-specific catalog, or complex purchasing rules. Teams can build a distinct experience for each audience with SAP Commerce Cloud powering the operations behind it. In addition, Vercel's global network, edge routing, and caching bring storefront content closer to customers. Its managed infrastructure is built to scale with demand, including the traffic associated with major campaigns and peak shopping periods. Built-in observability gives teams visibility into traffic, errors, latency, and calls to external services, helping them identify problems that could affect the shopping experience. Making AI impactful in commerce. AI-assisted development can dramatically accelerate the path from idea to experience. But speed without trusted context can simply produce more low-value experiences, faster and at greater cost. Connected to SAP Commerce Cloud, AI experiences can draw on trusted commerce data and processes. This gives teams a stronger foundation for building impactful customer journeys that are accurate, brand-aligned, and connected to how the business actually operates. Leveraging Vercel's AI SDK, development teams get a common toolkit for building great commerce applications using the AI model provider of your choice. For teams starting with an idea for a new interface, Vercel's v0 offering can help marketers and developers design, iterate, and turn that idea into an experience they can review and refine. The right storefront strategy depends on the business. There is no single storefront approach that fits every commerce operation. SAP Commerce Cloud, composable storefront, is available for organizations that want a closely integrated, SAP-managed experience. Vercel provides the new SAP templates on the Vercel Frontend Cloud for teams building highly differentiated experiences on their own cadence using storefront technology used by millions of developers. Both options are backed by SAP Commerce Cloud with market-leading commerce capabilities to drive profitability for growing companies and the world's largest enterprises. Your customers expect storefronts to be fast and easy to use. They also expect accurate prices, reliable availability, and an order that arrives as promised. SAP Commerce Cloud and Vercel bring those two sides of commerce together: an experience that can keep changing, backed by the data and processes that keep the business running.

SAP
Sep 3rd, 2026
SAP Commerce Cloud and Vercel: A faster path to better customer outcomes.

SAP Commerce Cloud and Vercel: A faster path to better customer outcomes. September 3, 2026 Customers rarely think about the technology behind a storefront. They notice whether the site loads quickly, whether the price is right, whether a product is available, and whether the checkout works. SAP Commerce Cloud + Vercel: Build, deploy, and iterate on all of your stores For commerce teams, delivering that experience is anything but simple. Behind every purchase sit catalogs, promotions, customer accounts, inventory, payments, orders, and fulfillment. A seemingly straightforward storefront change can quickly become part of a much larger release. SAP Commerce Cloud and Vercel are working together to give teams a more flexible way forward. SAP Commerce Cloud continues to manage the commerce data and processes behind the transaction. Vercel runs the customer-facing experience and gives teams the infrastructure and workflow to build, review, release, and operate it. The tools to transform customer experience are here, but tools alone don't win. You must consider operating models too. Its partnership with SAP Commerce Cloud pairs Vercel's web stack - including world-class performance, faster iteration, and scale that holds up under peak demand - with SAP's trusted data and processes, and governance built in from the start. Jeanne DeWitt Grosser, Chief Operating Officer, Vercel The operating model is straightforward. Teams can change the storefront without having to change everything behind it at the same time. A faster starting point for cutting-edge storefronts. Consider a commerce team preparing to enter a new market. It needs a localized storefront, a different customer journey, and a campaign built for that audience. In a tightly connected architecture, those changes can become dependent on a broader release involving pricing, inventory, orders, payments, and fulfillment. Separating the storefront gives the team more freedom to work. It can design and release the experience for that market while SAP Commerce Cloud continues to provide consistent product data, prices, availability, customer information, and order processes. Vercel is developing Next.js storefront templates for SAP Commerce Cloud to help teams get started. The templates connect to core capabilities such as product discovery, content, cart, checkout, and customer journeys. The templates are backed by Vercel global delivery, managed scaling, deployment workflow, and observability, which improve engineering velocity and faster performance yielding more conversions. As a result, frontend teams gain room to move, while commerce teams retain control of the rules that protect revenue and customer commitments. What this changes for commerce teams. Campaigns and customer expectations move quickly. Vercel creates a preview deployment for each change, giving developers, designers, marketers, and business teams a working version to review before it reaches production. Teams can test the experience against SAP Commerce Cloud services, gather feedback, and release approved storefront changes with fewer dependencies on a larger backend release. The same approach helps organizations manage different brands, regions, languages, and buying models. A consumer placing a quick order has different expectations from a business buyer working with negotiated prices, an account-specific catalog, or complex purchasing rules. Teams can build a distinct experience for each audience with SAP Commerce Cloud powering the operations behind it. In addition, Vercel's global network, edge routing, and caching bring storefront content closer to customers. Its managed infrastructure is built to scale with demand, including the traffic associated with major campaigns and peak shopping periods. Built-in observability gives teams visibility into traffic, errors, latency, and calls to external services, helping them identify problems that could affect the shopping experience. Making AI impactful in commerce. AI-assisted development can dramatically accelerate the path from idea to experience. But speed without trusted context can simply produce more low-value experiences, faster and at greater cost. Connected to SAP Commerce Cloud, AI experiences can draw on trusted commerce data and processes. This gives teams a stronger foundation for building impactful customer journeys that are accurate, brand-aligned, and connected to how the business actually operates. Leveraging Vercel's AI SDK, development teams get a common toolkit for building great commerce applications using the AI model provider of your choice. For teams starting with an idea for a new interface, Vercel's v0 offering can help marketers and developers design, iterate, and turn that idea into an experience they can review and refine. The right storefront strategy depends on the business. There is no single storefront approach that fits every commerce operation. SAP Commerce Cloud, composable storefront, is available for organizations that want a closely integrated, SAP-managed experience. Vercel provides the new SAP templates on the Vercel Frontend Cloud for teams building highly differentiated experiences on their own cadence using storefront technology used by millions of developers. Both options are backed by SAP Commerce Cloud with market-leading commerce capabilities to drive profitability for growing companies and the world's largest enterprises. Your customers expect storefronts to be fast and easy to use. They also expect accurate prices, reliable availability, and an order that arrives as promised. SAP Commerce Cloud and Vercel bring those two sides of commerce together: an experience that can keep changing, backed by the data and processes that keep the business running.