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Optimal Care

Medicare-certified home health with geriatric care

Home Health RN Post Acute Care Transition Liaison

Full-Time
$80k - $90k+ Mileage reimbursement + 401(k) match
Mid
Bachelor's, Associate's
Novi, MI, USA
In Person
Sales & Account ManagementField Sales

About the job

Requirements
  • Graduate of an accredited diploma, associate, or baccalaureate school of nursing.
  • Hold a current state license as a Registered Nurse.
  • Have a minimum of 1 year of experience as a nurse in a clinical care setting.
  • Have a minimum of 2 years in healthcare strategic development, ideally within home health or hospice.
  • Have demonstrated experience in medical sales or within skilled nursing facilities, assisted living, or independent living environments, maintaining strong professional relationships with physicians and referral sources.
  • Have reliable transportation, a valid driver’s license, and valid automobile insurance coverage.
  • Demonstrate customer service excellence, critical thinking, and problem-solving abilities.
  • Be skilled in relationship management, strategic planning, data tracking and analysis, and community networking to grow home care services.
Responsibilities
  • Build trusted partnerships connecting patients with home care services by cultivating relationships with physicians, hospitals, skilled nursing facilities, and community partners.
  • Identify new opportunities to expand market presence and increase referrals.
  • Develop and execute market strategies, analyze referral trends, and educate healthcare partners on available services.
  • Collaborate on new programs and serve as a resource for referral sources and patients.
  • Work with clinical, operational, and sales leadership to strengthen community relationships, support organizational growth, and improve access to patient-centered care.
  • Plan, organize, and self-direct work with minimal supervision.

About the company

Optimal Care provides Medicare-certified home health services for seniors, guided by a nurse practitioner-led care model. A nurse practitioner visits patients at home and develops individualized care plans that cover behavioral health, dementia, geriatric, diabetic, wound, and orthopedic care. This in-home, NP-driven approach offers a broad suite of geriatric-focused programs rather than only post-surgical or rehabilitation services. Its goal is to keep seniors safe and healthy at home by coordinating comprehensive, specialty care in their living environments.

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Michigan

Founded

2003

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Simplify's Take

What believers are saying

  • The 2025 Careline and Optimal Home Care merger created broader integrated post-acute coverage.
  • August 2026 website updates signal ongoing investment in service lines and patient acquisition.
  • LinkedIn lists 501-1000 employees, supporting scale for multi-state growth and operational leverage.

What critics are saying

  • Medicare reimbursement cuts can compress margins across physician, home health, and hospice services.
  • Large regional operators can outspend Optimal Care on recruiting, compliance, and payer negotiations.
  • Any hospice billing investigation could threaten referrals, contracts, and the company’s survival.

What makes Optimal Care unique

  • Optimal Care combines physician services, home health, and hospice across one continuum.
  • Its clinician-owned model and Midwest footprint deepen referral relationships and care coordination.
  • Website updates in August 2026 show active service expansion and brand consolidation after 2025 merger.

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Benefits

  • Paid Time Off
  • Company Vehicle Program
  • Flexible Work Schedule
  • Medical, Dental, and Vision Insurance
  • 401(k) Retirement Plan
  • Mileage Reimbursement

Company News

EIN News
Oct 15th, 2024
Optimal Care by Iuan Kai Fang Wins Bronze in A' Interior Design Awards

Optimal Care by Iuan Kai Fang wins Bronze in A' Interior Design Awards.