Account Manager

Company description

AKA is an integrated communications agency based in Singapore, supporting our clients locally, regionally and globally by conceptualising and bringing to life compelling creative campaigns. Part of our offering is design and production support - from creating on-point infographics for an infant formula brand, through to shooting stylish cinema ads for a travel destination. Everyone at AKA is forward-thinking, collaborative, and passionate about delivering great work for our clients (plus we're a friendly bunch). We enjoy a flat hierarchy and expect everyone - no matter what level - to bring ideas to work every day, speak their mind, and positively contribute to the culture. We're proud to work with some of the world's leading brands - the likes of Durex, Meta, Jetstar Asia, Tourism New Zealand, and Levi's to name just a few.

Overview

As an Account Manager at AKA Asia, you’ll drive day-to-day client relationships, lead integrated campaigns, and manage cross-functional teams to deliver bold, insight-led work that gets people talking. You’ll be a key contact for clients, ensuring projects run smoothly from strategy through execution, across PR, digital, and social.

Responsibilities

Client Handling
● Provide sound advice to clients on achieving PR objectives and goals
● Put together a timeline of agreed activity for sign off by your AD and client
● Set proper client expectations and develop achievable KPI’s
● Maintain discipline in the team on delivery against agreed timelines
● Maintain strong client relationships through regular contact (phone and face-to-face)
● Monitor issues relevant to client’s business
● Keep up to date on your client’s industr especially competitor activity

Working with the team
● Ensure ongoing and strong dialogue with AD to ensure smooth running of account
● Review all major deliverables from AEs to ensure quality standards and expectations are met
● Mentor junior team to success by coaching them on both technical and soft skills – keep morale,
motivation and confidence levels up.

New business
● Proactively pursue opportunities for account growth and new business
● Play an active role in proposal development – turning insights into strategy, brainstorm, pitch
document creation, presentation
● Seek out opportunities to grow our business through Digital and Design
Stakeholder engagement (media, bloggers, influencers, employees, groups etc.)
● Train AE on stakeholder engagement and help them establish relationships
● Drive creation of materials for approval by AD
● Track progress and suggest ways to improve efficiency and effectiveness
● Liaise with senior stakeholder contacts and find networking opportunities
● Facilitate meetings/interviews with key spokespeople
● Prepare briefing notes and be responsible for follow-up actions

Digital and Design
● Have sound and current knowledge of social media/digital platforms
● Develop social media strategy and content plans
● Leverage current events to identify social media opportunities for clients
● Manage and own relationships with external partners to develop content
● Showcase and propose how our design capabilities can help our clients

Financial and Administrative
● Flag to ADs if current budgets don’t match as plans are being executed

Qualifications

● 4 -7 years in the PR industry
● Excellent writing skills
● Articulate in presenting ideas and plans
● Participated in new business pitches
● Managed (up and down) to deliver outstanding work
● Shown clear ability to manage timelines and executions