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IPG Mediabrands

Global media planning, buying, analytics

Manager Partnerships

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$80k - $90kIn-person

About the Job

Requirements

  • Solid experience developing, negotiating, and executing national television, video, and digital streaming campaigns.
  • Exposure to advanced television and alternative currencies.
  • Multi-screen negotiation experience.
  • Personal computer proficiency; Microsoft Outlook preferred.
  • Solid math and computer skills.
  • Experience with media buying and media research software.
  • Ability to present to an audience.

Responsibilities

  • Manage all aspects of the national buying process, including developing branded content, detailed audience tracking, strategic negotiations, and tactical scheduling.
  • Execute data-driven and addressable television and video campaigns when applicable.
  • Work effectively with clients and collaborate with the media planning group to develop strategies and customized enhancements.
  • Oversee partner agencies, or demonstrate a desire to do so.
  • Determine the best key performance indicators for client objectives and the metrics to evaluate performance against them; use past or projected campaign metrics to support media recommendations.
  • Build strong relationships with media vendors.
  • Research and report on trends, innovations, and changes that affect media buying.
  • Present in person and virtually.
  • Maintain strong client relationships by participating in regular client and agency meetings.
  • Lead the team in developing strategic buys that deliver on client objectives and meet goals.
  • Ensure proper delegation and workflow for the team on all projects.
  • Support and deliver on agency-wide media partnership targets in a cost-effective way that benefits clients.

Desired Qualifications

  • Three or more years of agency experience.
  • Bachelor’s degree in business administration or marketing.
  • Advanced Excel and PowerPoint skills.
  • Some management or supervisory experience.

About the Company

IPG Mediabrands

Global media planning, buying, analytics

What IPG Mediabrands does: It provides global media and marketing solutions, offering services such as media planning and buying, creative development, data analytics, and performance measurement for a wide range of clients across industries. How its products work: By using data analytics, market research, and technology to build tailored media strategies that reach target audiences across TV, digital platforms, social media, and print. Revenue comes from fixed fees, commissions, and performance-based incentives, aligning the agency’s compensation with client results. How it differs from competitors: It combines a global reach with a data-driven, technology-enabled approach and a client-centric model, delivering integrated services from planning, buying, and creative to analytics and performance reporting. What its goal is: To help clients maximize return on investment and achieve business objectives through effective media and marketing campaigns, fostering long-term partnerships.

Company size
10,001+
Company stage
Not listed
Total funding
Not listed
Headquarters
London, United Kingdom
Founded
2007

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