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BetterHelp

D2C and B2B online therapy platform

Consultant Relations Senior Manager

Business Development & PartnershipsConfirmed live in the last 24 hours
Full-timeRemote in USA

About the Job

Requirements

  • A bachelor's degree in Business, Marketing, Communications, or a related field, or an equivalent combination of education and relevant professional experience.
  • At least 8 years of relevant experience in the employee benefits broker and consultant ecosystem, including experience in sales, consultant relations, business development, carrier, point solution, or a similar capacity.
  • Strong working knowledge of the employee benefits broker and consultant ecosystem, including how partners evaluate, position, and recommend behavioral health, healthcare, or employee benefits solutions.
  • A demonstrated track record of building and maintaining broker and consultant relationships that generate introductions, referrals, qualified pipeline, or new-business opportunities.
  • Experience developing relationships through in-person and virtual engagement, including meetings, presentations, educational programming, and industry events.
  • Experience partnering with sales teams to develop opportunities and support pitches, requests for proposals, finalist presentations, and other stages of the sales process.
  • Ability to build relationships and influence stakeholders, establish credibility, and develop trusted relationships across different levels of broker and consultant organizations.
  • Ability to communicate, present, and tell stories effectively, translating complex solutions into clear and compelling value propositions.
  • Strong business judgment and ability to independently prioritize relationships, markets, and opportunities based on potential business impact.
  • Ability to balance hands-on relationship management with strategic prioritization, consistent follow-through, and longer-term market development.
  • Ability to manage multiple relationships, opportunities, initiatives, and deadlines simultaneously in a fast-paced environment.
  • Ability to use market insights, partner feedback, pipeline activity, and performance metrics to inform strategy and decision-making.
  • Ownership and accountability, ability to operate independently, and ability to collaborate effectively across teams.

Responsibilities

  • Build and nurture trust-based relationships with employee benefits brokers, consultants, and other trusted advisors across assigned markets.
  • Identify and prioritize firms, offices, and individual relationships with the greatest potential to influence pipeline, revenue, and market awareness.
  • Develop engagement strategies tailored to individual partners, firms, and markets based on their needs, influence, client base, and potential opportunity.
  • Serve as the primary BetterHelp relationship owner for assigned brokers and consultants, maintaining consistent engagement through virtual and in-person interactions.
  • Establish BetterHelp as a trusted behavioral health partner by developing credibility, understanding partner needs, and delivering a responsive partner experience.
  • Maintain relationships through outreach, education, programming, events, and other engagement opportunities.
  • Develop broker- and consultant-sourced opportunities, activating relationships to generate qualified pipeline for Account Executives.
  • Identify opportunities within partner books of business and work with brokers and consultants to create introductions and new conversations.
  • Partner with Account Executives to transition qualified opportunities and determine strategies for advancing broker- and consultant-sourced business.
  • Support client pitches, requests for proposals, finalist presentations, and other sales-process stages where broker or consultant involvement can advance an opportunity.
  • Monitor partner-generated opportunities and use engagement and pipeline data to evaluate relationship effectiveness and guide investment of time and resources.
  • Take accountability for the quality and growth of broker- and consultant-sourced pipeline within assigned markets.
  • Execute partner enablement and go-to-market programs that help brokers and consultants understand, evaluate, position, and support BetterHelp’s solutions.
  • Determine the cadence, programming, education, and outreach needed to strengthen relationships and increase BetterHelp awareness across assigned markets.
  • Deliver partner-facing presentations, training, resources, and sales tools in collaboration with Sales, Partnerships, Marketing, Product, and other internal teams.
  • Translate BetterHelp’s value proposition into relevant stories for brokers, consultants, and their clients.
  • Identify events, meetings, educational programming, and other engagement strategies that deepen relationships and create business opportunities.
  • Ensure partner-facing messaging and experiences are consistent, relevant, actionable, and aligned with BetterHelp’s go-to-market strategy.
  • Use internal data, market intelligence, partner feedback, and performance metrics to evaluate and strengthen broker and consultant engagement strategies.
  • Capture and synthesize broker and consultant insights to identify emerging client needs, market trends, competitive dynamics, and opportunities for BetterHelp.
  • Share partner and market insights that inform positioning, enablement, product improvements, and broader go-to-market decisions.
  • Identify improvements to partner programming, resources, processes, and the broker and consultant experience.
  • Prioritize time, resources, and engagement based on potential business impact.
  • Collaborate with Sales Leadership, Account Executives, Partnerships, Marketing, Product, Operations, and other teams to strengthen relationships and advance sourced opportunities.
  • Bring internal partners into relationships and opportunities at the appropriate time while maintaining clear ownership of the overall broker and consultant relationship.
  • Share successful approaches, partner feedback, and market learnings with the broader team to strengthen BetterHelp’s Enterprise go-to-market motion.
  • Represent BetterHelp’s solutions and brand within the employee benefits ecosystem.
  • Travel approximately 25–50%, depending on market, time of year, events, and business needs.

Desired Qualifications

  • Experience in employee benefits, healthcare, digital health, behavioral health, or a related industry.

About the Company

BetterHelp

D2C and B2B online therapy platform

BetterHelp offers online mental health services through a subscription model, giving users access to licensed therapists via messaging, phone calls, or video sessions. Subscribers pay a recurring fee to receive ongoing counseling, and the company also serves the business-to-business market by providing mental health support to employees of partner companies. Backed by Teladoc Health, it combines direct-to-consumer and employer-focused offerings within a scalable telehealth platform. Its goal is to make mental health care more accessible and affordable for individuals and workers at scale.

Company size
1,001-5,000
Company stage
Acquired
Total funding
$4.5M
Headquarters
San Francisco, CA
Founded
2013

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