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Galderma

Independent dermatology company delivering skincare therapies

Director, Loyalty & Omnichannel Growth

Growth MarketingConfirmed live in the last 24 hours
Full-time

About the Job

Requirements

  • At least 8 years of experience across omnichannel strategy, loyalty, customer relationship management, customer or marketing analytics, or digital marketing, including proven loyalty program strategy, development, and management.
  • Proven experience launching and running customer-facing digital programs for consumers or providers, from strategy through execution and day-to-day operation; managing agency and technology partners; holding cross-functional teams to milestones and go-to-market timelines; and prioritizing a roadmap using business cases.
  • Strong analytical depth in segmentation, lifetime value, propensity modeling, cohort analysis, campaign measurement, controlled testing, and loyalty or incentive economics, including member value, incremental margin, and reward-rate modeling.
  • Experience building and deploying customer analytics, personalization, or loyalty decisioning capabilities and turning customer data into acquisition, retention, and commercial decisions with measurable outcomes.
  • Familiarity with loyalty platforms, customer relationship management systems, customer data platforms, business-to-business commerce systems, and digital marketing tools.
  • Understanding of the aesthetics industry, including consumer and provider behavior and how products reach consumers through practices.
  • Working knowledge of data privacy and ability to partner with Legal, Privacy, and IT on customer and practice or healthcare professional data use and sharing.
  • Experience leading cross-functional teams and managing budgets, including coaching and developing team members.
  • Strong executive communication and stakeholder alignment across Marketing, Sales, Finance, Digital, IT, and Legal, with the ability to collaborate closely with the commercial team and adapt to a fast-changing environment.
  • Willingness to travel to key industry and sales meetings and to the field as needed.
  • External applicants must be eligible to work in the United States.

Responsibilities

  • Own the business-to-business-to-consumer loyalty ecosystem, including programs that reward and grow practices and their consumers, and the digital experiences, data, and communications connecting them.
  • Drive engagement, retention, and revenue across channels by connecting the field, practices, and consumers through loyalty, digital experiences, and data.
  • Lead the launch of business-to-business and business-to-consumer loyalty programs, including strategy, business requirements, financial modeling, go-to-market, and field enablement.
  • Own launched loyalty programs end to end, including strategy, mechanics and promotions, measurement, and optimization.
  • Own the connected omnichannel roadmap, including the 360-degree customer-data strategy and customer relationship management strategy; oversee the reporting customer relationship management lead.
  • Personally run program management and delivery, direct agency partners to meet milestones and go-to-market timelines, and use analytical insights to guide decisions.
  • Equip field representatives to partner with their accounts and use the programs to support pull-through and usage, and gather feedback to shape future program development.
  • Work across departments and with senior leadership to align budgets, roadmaps, and compliance.

Desired Qualifications

  • Experience working with a field sales organization, with the credibility to train, influence, and learn from representatives; ideally, experience building training or enablement for a field team.
  • Experience in beauty, skincare, medical aesthetics, healthcare, retail, or a related consumer packaged goods or direct-to-consumer category, ideally connecting consumer and professional or practice channels.
  • Hands-on technical analytics experience with SQL, Python or R, cloud analytics, and business intelligence workflows; experience in marketing-mix modeling, marketing attribution, incrementality and causal measurement such as matched-market designs, commercial analytics, and artificial-intelligence-assisted analytics with human review and appropriate access controls.
  • A bachelor's degree in a quantitative, business, marketing, or related discipline.

About the Company

Galderma

Independent dermatology company delivering skincare therapies

Dermatology-focused company that develops and markets prescription and over-the-counter skincare products, plus injectable aesthetics and therapeutic dermatology treatments. Its products use scientific skin research combined with consumer insights to treat conditions, improve appearance, and support everyday skin health. It stands out as an independent dermatology specialist with a deep skin-science heritage and a footprint across prescription, OTC, and aesthetic medicines. Its goal is to be a global leader in science-based solutions for skin conditions, expanding across therapies, aesthetics, and skincare while funding ongoing innovation.

Company size
1,001-5,000
Company stage
IPO
Headquarters
Lausanne, Switzerland
Founded
1981

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