Full-Time

Backend Software Engineer

Updated on 12/2/2024

CreativeX

CreativeX

51-200 employees

Creative analytics tools for visual marketing

Consulting
Consumer Software
Enterprise Software

Mid, Senior

No H1B Sponsorship

Portland, OR, USA

Full Time (Hybrid) position requiring in-office presence.

Category
Backend Engineering
Software Engineering
Requirements
  • At least 3 years of relevant software engineering experience
  • Computer Science degree preferred but not required
Responsibilities
  • You'll be responsible for:
  • As a seasoned Software Engineer, you’ve seen a few things, designed a variety of solutions, and are ready to apply those skills to help pave the road to where CreativeX is going next.
  • You care about writing quality code and driving improvements across the rest of the team.
  • You're not afraid to speak up and help drive change with how we work as a team.
  • You're passionate in understanding the business context for features built to drive better customer experience and adoption.
  • To do this you'll work closely with the product team as you help build scalable, extendable, and well-tested product solutions.
  • Working with third party APIs (ex. Google, Meta, TikTok) to ingest data. This includes understanding authentication, knowing how to build solutions that are resilient to explicit and implicit errors, and understanding how to monitor data ingestion on an ongoing basis.
  • Creating and maintaining API endpoints for external developers. This requires knowing what a friendly and robust API looks like and understanding our business cases so that value is delivered appropriately.
  • Building out and maintaining a complex data pipeline. Data is crucial for analytics and we need to make sure that we are constantly capturing new kinds of data and meeting SLAs.

CreativeX provides tools and insights for brands to enhance their visual marketing content through creative analytics. Their software-as-a-service (SaaS) platform analyzes creative assets to deliver transparency and measurable metrics, helping brands optimize their marketing strategies. Unlike competitors, CreativeX focuses on automating brand guidelines and centralizing creative learnings, which is particularly beneficial for large global brands. The company's goal is to empower brands to make informed, data-driven creative decisions that improve the effectiveness and consistency of their marketing content.

Company Stage

Series B

Total Funding

$29M

Headquarters

New York City, New York

Founded

2015

Growth & Insights
Headcount

6 month growth

8%

1 year growth

16%

2 year growth

32%
Simplify Jobs

Simplify's Take

What believers are saying

  • The recent $25M Series B funding round will enable CreativeX to expand its content coverage and enhance its platform capabilities.
  • Partnerships with organizations like the Geena Davis Institute on Gender in Media highlight CreativeX's commitment to fostering inclusion and reducing negative stereotyping in media.
  • The launch of AttentionX and the landmark industry report 'Insights From 1M Ads' demonstrate CreativeX's ongoing innovation and thought leadership in creative analytics.

What critics are saying

  • The niche focus on creative analytics may limit market size and growth potential compared to broader marketing analytics solutions.
  • The competitive landscape in the marketing technology sector is intense, with numerous players vying for market share, which could impact CreativeX's growth.

What makes CreativeX unique

  • CreativeX specializes in creative analytics, a niche that combines data-driven insights with visual marketing, setting it apart from general marketing analytics firms.
  • Their SaaS platform offers comprehensive transparency and quantifiable metrics for creative content, which is a unique value proposition in the marketing industry.
  • The ability to integrate with third-party agencies and teams for unified creative governance makes CreativeX an invaluable tool for large, global brands.

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Benefits

🍎 Fully paid medical, dental, & vision

✈️ Generous time off + bank holidays (+ Elevate Fridays)

📚 Education budget

🧘 Annual subscription to Calm and Headspace

🎟 Monthly coaching

💵 Stock options

🍼 3-month full pay parenting leave

🪴 401(k) once they have completed their eligibility period