Paytm Labs

Digital payments, loans, investments, and insurance

Growth Operations

Growth MarketingConfirmed live in the last 24 hours

Full-timeNo salary listed

About the Job

Requirements

Familiarity with a customer lifecycle management (CLM) tool.
Strong logical reasoning, problem decomposition, and hypothesis formation and validation skills.
Interest in the role and ownership of campaigns from execution through assessment and application of learnings.

Responsibilities

Own marketing campaign operations and implementation design logic end to end, aligned with the marketing strategy.
Monitor and track metrics used to analyze campaign performance.
Set up and run experiments on campaigns.
Streamline operations to reduce errors and increase efficiency.
Conduct root cause analyses to identify causes of deviations from expected campaign behavior.

Desired Qualifications

Prior experience with CleverTap is an added advantage.
Previous experience in operations is preferred but not mandatory.

Expectations/ Requirements

 Own marketing campaign operations & implementation design logic end to end in alignment with the marketing strategy decided upon

 Own the monitoring and tracking of metrics useful for performance analyses of campaigns

 Set up and run experiments on campaigns

 Streamline operations for reduced errors and increased efficiency

 Run root cause analyses and narrow down the cause(s) in cases of deviations from expected campaign behavior

Superpowers/ Skills that will help you succeed in this role

 Familiarity with any CLM tool. Prior experience with CleverTap will be an added advantage.

 Aptitude – good with logical reasoning, breaking down problem statements, and hypothesis formation and validation

 Ownership – Own campaigns end to end from execution to assessment to accommodating learnings – the candidate should be interested in the role or else it will be difficult to gather ownership and excel

 Previous experience in operations is preferred - not mandatory

Why join us

 A collaborative output driven program that brings cohesiveness across businesses through technology  Improve the average revenue per use by increasing the cross-sell opportunities

 A solid 360 feedbacks from your peer teams on your support of their goals

 Respect, that is earned, not demanded from your peers and manager

Requirements at a Glance

Experience Level: Mid

Benefits

Health & Wellbeing - Your group health benefits are 100% funded by us, and start on your first day.
Travel the World - Even though we are currently working remotely, usually our employees make frequent international business-related trips while working on exciting projects.
Continuous Learning - We're passionate about learning and strive to constantly improve and innovate. We learn from others, our challenges & our successes.
Connection - In this virtual world, we stay connected through events like game nights, movie nights, arts & crafts sessions (like Origami), meditation sessions, and much more.
Autonomy & Flexibility - You get to define how you want to make an impact. We truly believe that great things happen when people are given the trust and freedom to create their own path.
Beautiful Office - Whenever we return back to the office, you’ll get to check out our awesome workspace, complete with pool and ping pong tables, a snack-filled kitchen, and tons of cozy work spaces.

About the Company

Paytm Labs

Digital payments, loans, investments, and insurance

Paytm Labs offers an integrated digital payments and financial services platform in India for individuals and businesses, covering UPI payments, mobile recharges, bill payments, ticket bookings, loans, investments, insurance, metro cards, and more. Users initiate payments or financial actions in the app, which are processed through UPI and payment gateways, with revenue from transaction fees and commissions on financial services. It differentiates itself through a large ecosystem of merchants and users, a wide range of services in one app, and a focus on customer support and trust. Its goal is to make a broad set of financial services easily accessible to mass-market users while growing revenue via payment processing and financial services partnerships at scale.

Company size: 10,001+
Company stage: IPO
Headquarters: Noida, India
Founded: 2014

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