Full-Time

Senior Director

Brand Marketing

Posted on 1/10/2023

Moloco

Moloco

501-1,000 employees

Provides ML-powered advertising and retail media solutions

AI & Machine Learning
Data & Analytics

Compensation Overview

$164,538 - $246,806

Senior, Expert

San Carlos, CA, USA

Required Skills
Sales
Branding/Brand Strategy
Hubspot
Marketing
Requirements
  • 15+ years of relevant marketing experience
  • Deep brand marketing experience including developing brand strategy and brand marketing programs campaigns including narratives, thought leadership content, insights
  • Experience in leveraging all marketing communication channels including events (physical and virtual) , digital( including social, web, paid advertising, emails and CRM) , sales enablement and working on PR programs
  • Experience leading end to end brand marketing from strategy development to execution and tracking in a global environment
  • Proven experience communicating effectively, collaborating and influencing strategically across cross-functional stakeholders at all levels
  • Excellent leader/manager who is passionate about making their direct reports successful
  • Comfortable working in a dynamic, fast-paced, team-centric startup environment
  • Demonstrated ability in operational efficiency through automation of tools and processes
  • Critical thinker with a growth mindset who is passionate about helping others win
  • The ability to travel as needed when safely able to do so
Responsibilities
  • Lead Global Brand Marketing team and master relationship with partner agencies
  • Develop a global brand strategy and program, campaigns that are aligned with our company mission and vision for Moloco and our product to meet the brand objectives for the company
  • Develop holistic brand marketing programs based on customer insights
  • Drive global brand awareness through developing brand programs/ content including Thought leadership and Insights working closely with creative team and agency partners
  • Partner and execute brand marketing programs leveraging all marketing channels including digital and partner campaigns, events, social media and PR
  • Proven ability to optimize marketing mix by analyzing performance of campaigns and programs and align marketing budgets to the biggest impact activities
  • Serve as a thought leader for company and product brand
  • Develop strong relationships, influence and collaborate effectively with leadership, key cross functional leaders and teams across the company
Desired Qualifications
  • Experience in the advertising, adtech or martech industries or familiarity with machine learning is a huge plus
  • Experience working with marketing tools such as Hubspot, Hootsuite and content management systems
  • Master's or Bachelor's degree in marketing, business or related field, or commensurate experience

At Moloco, employees engage in pioneering the use of machine learning for performance advertising which not only enhances ad spend efficiency but also supports merchant success with advanced contextual recommendations and native advertising solutions. The focus on leveraging first-party data within their cloud DSP and retail media platform establishes a knowledgeable environment ideal for professional growth in the ad-tech industry. This company attracts talent who are eager to contribute to, and grow within, a dynamic sector at the forefront of advertising technology.

Company Stage

Series C

Total Funding

$529.3M

Headquarters

Redwood City, California

Founded

2013

Growth & Insights
Headcount

6 month growth

9%

1 year growth

27%

2 year growth

120%

Benefits

Comprehensive health and wellness: Competitive health, dental, vision and life insurance (covered at 100% for you) and your family.

Professional development: Teach yourself something new and get reimbursed each year for your professional development.

Food and snacks: Enjoy lunch on us. We bring lunch in for employees everyday, In addition, our micro-kitchens are filled with healthy snacks and beverages for you to enjoy

Paid parental leave: Our maternity/paternity leave plan also has you covered when you welcome a new child into your family.

Unlimited vacation: We encourage team members to take time off to relax and recharge with our flexible paid time off policy.

Financial benefits: We provide stock options and generous 401k/pension with an employer match that helps you prepare for your future.

INACTIVE